What are the responsibilities and job description for the Social Media Marketing position at FTHB?
Ignite your passion for digital storytelling and brand growth as a Social Media Marketing Specialist! In this dynamic role, you will craft compelling content, manage vibrant social media campaigns, and elevate our online presence across multiple platforms. Your creativity and strategic mindset will drive engagement, foster community relationships, and amplify brand awareness. Join us to shape innovative digital narratives that resonate with audiences worldwide and make a tangible impact through energetic and engaging social media initiatives.
- Develop and execute comprehensive social media strategies aligned with brand goals to increase visibility and engagement.
- Create, curate, and schedule engaging content including graphics, videos, blog posts, and multimedia assets using tools like Adobe Photoshop, Illustrator, and the Adobe Creative Suite.
- Manage daily social media activities across platforms such as Facebook, Instagram, Twitter, LinkedIn, and emerging channels using applications like Hootsuite and Buffer.
- Monitor social listening tools to track brand mentions, industry trends, and customer feedback to inform content adjustments and community interactions.
- Implement targeted advertising campaigns on platforms like Facebook Advertising to reach specific audiences effectively.
- Analyze web analytics and social media metrics using Google Analytics and other tools to measure campaign performance and optimize strategies for maximum impact.
- Engage with followers through relationship management techniques, responding promptly to comments, messages, and inquiries to foster a vibrant online community.
- Collaborate with cross-functional teams including marketing, PR, graphic design, and e-commerce to ensure consistent branding and messaging across all channels.
- Proven experience in social media marketing with a strong portfolio demonstrating successful campaigns.
- Proficiency in graphic design software such as Adobe Photoshop, Illustrator, and Adobe Creative Suite for content creation.
- Familiarity with social media management tools like Hootsuite and Buffer for scheduling and analytics tracking.
- Knowledge of SEO best practices, keyword research, web analytics (Google Analytics), and digital marketing strategies.
- Experience in public relations tactics to enhance brand reputation through strategic communication efforts.
- Skills in video editing and photography to produce high-quality multimedia content that captures audience attention.
- Ability to perform social listening effectively to gauge brand sentiment and industry trends.
- Strong proofreading skills ensuring all content is polished, accurate, and aligned with branding standards.
- Excellent relationship management skills with the ability to engage diverse audiences across multiple platforms. Join us as a Social Media Marketing Specialist where your innovative ideas will energize our digital presence! We are committed to fostering an inclusive environment that supports your growth while offering opportunities to develop your skills in a fast-paced digital landscape. This paid position welcomes passionate professionals eager to make a difference through vibrant storytelling and strategic outreach!
Pay: $17.00 - $37.00 per hour
Benefits:
- Flexible schedule
- Paid time off
Work Location: In person
Salary : $17 - $37