What are the responsibilities and job description for the Ecommerce Manager position at FreshEdge?
FreshEdge is built on a united infrastructure of fresh food distributors collectively working to provide an unmatched assortment and service level across contiguous geographies via multiple locations and refrigerated facilities. We look forward to adding to our team and continuing our growth.
Essential Functions:
- Drive ecommerce revenue, case sales and weekly performance
- Drive customer adoption of online ordering
- Increase AOV, order frequency, and digital penetration
- Partner with Sales to convert offline customers to ecommerce
- Execute high-ROI growth initiatives
- Optimize product assortment and visibility with specific category leaders
- Prioritize high-margin SKUs
- Manage promotional calendars and execution of e-commerce promotions
- Build cross-sell and upsell strategies for FreshEdge and individual OpCos
- Monitor margin by SKU and promotion effectiveness
- Improve gross profit per order
- Improve buying journey
- Analyze customer behavior trends; provide actionable insights
- Reduce friction in ordering
- Equip sales reps to sell ecommerce
- Develop adoption playbooks
- Support onboarding
- Track revenue, AOV, margin, adoption
- Deliver weekly reporting
- Translate insights into action
- Partner with Sales, Category, Marketing, Operations
- Collaborate with IT and Marketing as stakeholders (not owners)
- Identify areas where e-commerce can create capacity for other motions in the business; work with correlated stakeholders to replace human behaviors with ecommerce
Competencies:
- Intellectual horsepower
- Highly resourceful
- Innovative and creative thinking
- Complex problem-solving
- Organized and attention-to-detail approach
- Excellent verbal and written communication skills
- Strong relationship management and interpersonal skills
- Listening and influencing skills
- Adaptable to changing environments
Education & Experience:
- Bachelor’s degree in Business, Marketing, Ecommerce, or related field
- 5 years of experience in ecommerce or digital marketing
- Experience managing ecommerce platforms such as Shopify, Magento, or similar
- Strong understanding of SEO, PPC, conversion rate optimization (CRO), and web analytics
- Proficiency with analytics tools such as Google Analytics
- Experience with email marketing platforms (e.g., Klaviyo, Mailchimp)
- Proficient PC skills in CRM and Enterprise Resource Planning (ERP) systems, Microsoft Office (particularly Excel), and common E Mail systems
Physical Demands:
- Stand or sit for long periods of time
- Travel as needed
Compensation:
- $100,000/Year 20% Bonus
Benefits:
- Health & Welfare Benefits (Medical, Dental, Vision, Disability, and Voluntary Life)
- Paid Time Off
- Holidays
- 401(k) with Company Match
- Weekly Paid
- Career Advancement Opportunities
All qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Salary : $100,000