What are the responsibilities and job description for the Summer Internship- Assortment Strategy Intern position at FreshDirect?
Brief Description
About Us
At FreshDirect, we are reinventing the grocery experience. Since day one, our mission has been simple: bring the best, freshest food directly from the farm to people’s homes — faster, fresher, and smarter than anyone else.
We are not just a food company – we are a technology-powered, customer-obsessed team building the most innovative end-to-end food supply chain in the industry. From proprietary routing systems to our state-of-the-art fulfillment center, every part of our business is designed to deliver unmatched quality, convenience, and care.
We partner directly with farmers, fishermen, and artisans to source the highest quality ingredients, then use smart data, automation, and logistics to get them to our customers’ doors at peak freshness. It’s grocery shopping reimagined — and we’re just getting started.
If you are passionate about innovation, care deeply about what people eat, and want to be part of a team doing what no one else is doing, come help us build the future of food.
The Role
The Assortment Intern owns and optimizes the product assortment for FreshDirect’s Express locations. This role is responsible for ensuring the right products are available to meet customer demand while balancing operational constraints and overall merchandising strategy. The intern uses data analysis, operational feedback, and close collaboration with Category Managers to determine item selection, identify assortment opportunities, and support seasonal and holiday planning.
What You’ll Do
What You’ll Love About Working Here
We're a company that thrives on teamwork. Our evolution is driven by our passionate employees and investment in perfecting the technology that lets us deliver the highest-quality food. Our state-of-the-art facility creates an environment for innovation. We support our employees with on-the-job training for plant employees and drivers, team-building activities, workplace recognition opportunities, and by encouraging direct relationships with our suppliers in the field.
Our Culture
We embrace an in-office culture, composed of individuals who thrive on the collaboration and energy that comes from working together in a shared space. We are looking for people who excel in this environment, where physical presence enhances connections and engagement. At FreshDirect, we've created an environment that thrives on teamwork, where associates can innovate, grow, and have successful careers. Many of our leaders have successfully come up through our ranks. Because of our team's extraordinary efforts, we are a leading innovator in the e-commerce and grocery industries.
Equal Opportunity
We are proud to be an equal opportunity employer. Fresh Direct, LLC and its affiliates do not discriminate against applicants or employees because of their race, color, citizenship status, national origin, ancestry, gender, disability, sexual orientation, age, religion, creed, marital status, veteran status, domestic violence victim status, political affiliation, or any other factor protected by federal, state, or local law.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by the Team member(s) assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of individuals in this position. Position Expectations may be subject to change as the needs of the organization.
About Us
At FreshDirect, we are reinventing the grocery experience. Since day one, our mission has been simple: bring the best, freshest food directly from the farm to people’s homes — faster, fresher, and smarter than anyone else.
We are not just a food company – we are a technology-powered, customer-obsessed team building the most innovative end-to-end food supply chain in the industry. From proprietary routing systems to our state-of-the-art fulfillment center, every part of our business is designed to deliver unmatched quality, convenience, and care.
We partner directly with farmers, fishermen, and artisans to source the highest quality ingredients, then use smart data, automation, and logistics to get them to our customers’ doors at peak freshness. It’s grocery shopping reimagined — and we’re just getting started.
If you are passionate about innovation, care deeply about what people eat, and want to be part of a team doing what no one else is doing, come help us build the future of food.
The Role
The Assortment Intern owns and optimizes the product assortment for FreshDirect’s Express locations. This role is responsible for ensuring the right products are available to meet customer demand while balancing operational constraints and overall merchandising strategy. The intern uses data analysis, operational feedback, and close collaboration with Category Managers to determine item selection, identify assortment opportunities, and support seasonal and holiday planning.
What You’ll Do
- Own and manage assortment decisions for FreshDirect’s Express locations, ensuring the right mix of products to drive sales and meet operational needs across residential and marketplace (Uber, Doordash, etc) channels.
- Build and refine the process and framework for Express assortment planning, including establishing repeatable methods for evaluating performance, identifying opportunities, and implementing assortment changes.
- Analyze data from multiple sources - including internal sales performance, customer demand trends, and external assortment recommendations - to recommend assortment additions, removals, and changes
- Test and refine different assortment strategies for Express, using data and experimentation to determine which items and categories perform best in the Express.
- Partner closely with Category Managers and the Express Operations team to align on assortment strategy and execution.
- Monitor key performance metrics to identify trends, risks, and opportunities within the Express assortment.
- Lead holiday and seasonal assortment planning, including item selection, forecasting needs, and post-season analysis for Express locations.
- Ensure accurate item setup and execution for assortment changes.
- Communicate assortment updates clearly to cross-functional partners including operations, merchandising, and planning teams.
- Participate in other assortment projects and cross-functional initiatives as needed.
- 2 years of experience in merchandising, category management, retail analytics, or a related field.
- Strong analytical and data interpretation skills with the ability to translate insights into actionable recommendations.
- Advanced proficiency in Microsoft Excel.
- Exceptional attention to detail and organization.
- Strong communication and cross-functional collaboration skills.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Comfort working with both data analysis and operational partners to drive decisions.
- A proactive mindset with strong problem-solving abilities
- Nimble learner who adapts quickly and embraces continuous improvement.
- A true passion for food and FreshDirect’s mission is to deliver the best to our customers.
What You’ll Love About Working Here
We're a company that thrives on teamwork. Our evolution is driven by our passionate employees and investment in perfecting the technology that lets us deliver the highest-quality food. Our state-of-the-art facility creates an environment for innovation. We support our employees with on-the-job training for plant employees and drivers, team-building activities, workplace recognition opportunities, and by encouraging direct relationships with our suppliers in the field.
Our Culture
We embrace an in-office culture, composed of individuals who thrive on the collaboration and energy that comes from working together in a shared space. We are looking for people who excel in this environment, where physical presence enhances connections and engagement. At FreshDirect, we've created an environment that thrives on teamwork, where associates can innovate, grow, and have successful careers. Many of our leaders have successfully come up through our ranks. Because of our team's extraordinary efforts, we are a leading innovator in the e-commerce and grocery industries.
Equal Opportunity
We are proud to be an equal opportunity employer. Fresh Direct, LLC and its affiliates do not discriminate against applicants or employees because of their race, color, citizenship status, national origin, ancestry, gender, disability, sexual orientation, age, religion, creed, marital status, veteran status, domestic violence victim status, political affiliation, or any other factor protected by federal, state, or local law.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by the Team member(s) assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of individuals in this position. Position Expectations may be subject to change as the needs of the organization.
Salary : $23 - $25