Regional Sales Manager - Canada

Bettcher Industries is a leading developer and manufacturer of innovative precision cutting and trimming tools for food processing and industrial applications. We also manufacture equipment for the restaurant, fast food and institutional foodservice. Our mission is to “Enable our customers to feed the world with pride, Passion, and Performance”. We have an excellent benefits package, 12 paid holidays a year including a holiday shutdown at the end of the year, vacation, 401K matching program, tuition reimbursement, amongst many other “perks” of working at Bettcher Industries.

Summary

POSITION SUMMARY:

The Regional Sales Manager is responsible for direct sales of all Bettcher Processing Equipment to the meat and poultry industries within the assigned territory.

Responsibilities

The duties & responsibilities of the Regional Sales Manager include, but are not necessarily limited to the following:

• Drive regional sales growth through new account acquisition and expansion of existing relationships
• Lead customer transitions to new product platforms and support adoption initiatives
• Build and maintain relationships with key stakeholders, including corporate leadership and plant management
• Conduct product demonstrations and effectively communicate the value of Bettcher solutions
• Identify and pursue competitive opportunities to increase market share
• Utilize CRM tools to manage pipeline, customer data, and territory performance
• Maintain strong account management practices and identify new business opportunities
• Partner cross-functionally with internal teams to ensure customer satisfaction and operational alignment
• Provide regular reporting and market insights to support sales strategy and product development
  
  

Minimum Requirements

• Bachelor’s degree. (Business Administration, Animal/Meat Science or equivalent a plus)
• 3-5 years proven regional sales management experience
• Proven growth through new customer acquisition and large account management success
• Knowledge of food processing a plus
  
  

Employment at Bettcher Industries is contingent upon the successfully completing both a pre-employment background check and a drug screening.

All candidates hired must be able to provide proper documentation of their eligibility to work in the US (I-9 form).

Bettcher Industries is an Equal Opportunity Employer – Minorities / Females / Disabled / Veterans (M/F/D/V)

Our company values are: Courage, Authentic, Creative, and Drive for Results