Sales Manager - EMEA

Are you ready to make some history?!

Foleon is a leading content creation platform providing business teams with a fast and scalable way to produce highly-engaging content experiences that bring a new level of intelligence to their customer journeys.

Foleon is based in Amsterdam and New York and serves more than 1,200 global B2B brands.

We value people who are bold, ambitious, collaborative, and customer-centric. Even better, the ones who know how to work hard and have fun at the same time. We’re a team of highly driven people, with a great sense of human connection and a clear focus.

If you’re looking to build your career in a fast-growing international tech scale-up, you’re in the right place.

Your Mission

As a Sales Manager at Foleon, you will lead and develop a team of full-cycle Account Executives selling into our core ICP segments across EMEA. Your focus is to make what already works work even better: a stronger pipeline, SPICED-qualified opportunities, and consistent execution on both inbound and outbound.

You’ll coach the team to run high-quality discovery and demo calls, and self-generate pipeline through targeted outbound combined with a modern stack of sales tools. The goal is to turn a good EMEA motion into a predictable, scalable, and efficient one, a team that crushes its numbers quarter after quarter.

Your Job

• Lead, coach, and uplevel a team of EMEA mid-market AEs to hit and exceed ARR targets.

• Ensure the team runs full-cycle deals (inbound outbound) using the SPICED methodology.

• Drive outbound discipline: ICP targeting, sequencing, follow-up, and campaign measurement and review.

• Run a tight operating cadence: weekly pipeline reviews, forecast calls, and deal strategy sessions.

• Leverage modern sales tech (engagement, intent, conversational intelligence, CRM hygiene) to improve pipeline coverage and conversion.

• Partner with Marketing, RevOps, and CS to improve lead quality, handoffs, and expansion signals.

• Recruit, onboard, and develop high-performing AEs; address underperformance quickly.

Your Competencies & Skills

• Results Orientation, consistently drive team performance to meet or exceed quarterly sales targets in assigned regions.

• Pipeline Development & Strategic Prospecting, build and maintains a healthy, outbound-sourced pipeline from high-value ICP accounts.

• Analytical Thinking & Forecasting, to deliver accurate, defendable sales forecasts and leverage data to guide decision-making.

• Coaching & Team Development, energize and inspire your team by mentoring and supporting AEs to improve key sales metrics over time, including discovery quality, sales velocity, deal size, and win rates.

Your Qualifications

• 3 years of experience building and managing a high-performing sales team (preferably for a Saas Company)

• Successful track record of 100% of quota achievement as both a manager and an individual contributor

• Experienced selling to enterprise-level accounts as an individual contributor or manager

• Previous experience recruiting, retaining, and developing a team from the ground up

• Experience managing and improving full-cycle account executive KPIs

• Previous experience selling to MarTech leadership preferred

What you get:

• Be part of a top-tier team in the Content Creation scale-up.

• Collaborate with an adaptable and flexible group of individuals to benefit from collective growth.

• Embrace the variety of backgrounds and values that each individual brings to the table.

• A flexible workplace that offers a conducive atmosphere for productivity.

Perks:

• Company pension program

• Learning budget

• Hybrid way of working

• Commuting allowance

• 25 days holiday paid leave Extra holidays

• Working from abroad (3 3 weeks)

• Gym reimbursement

• Mental health online platform and counseling

• Volunteer day

• Apple gear

• Company events and more fun!

Note: All our hiring is done in-house, so we’re not looking for agency support for this role. Thanks for understanding!