What are the responsibilities and job description for the Digital Advertising Specialist position at Flexjet?
Overview
Flexjet, a leader in fractional private jet ownership and leasing, is seeking an experienced a detail-oriented and growth-minded Digital Advertising Specialist to join our dynamic marketing team. This role will focus on advertising trafficking, campaign setup and implementation, reporting and insights, and supporting the broader digital marketing and advertising initiatives. The ideal candidate will bring hands-on experience across key platforms and channels, and a passion for optimizing campaign performance and operational efficiency.
This is a high-impact role with room to learn and grow, offering exposure to a wide range of digital marketing disciplines and resources.
Responsibilities
Campaign Management & Execution
Flexjet, a leader in fractional private jet ownership and leasing, is seeking an experienced a detail-oriented and growth-minded Digital Advertising Specialist to join our dynamic marketing team. This role will focus on advertising trafficking, campaign setup and implementation, reporting and insights, and supporting the broader digital marketing and advertising initiatives. The ideal candidate will bring hands-on experience across key platforms and channels, and a passion for optimizing campaign performance and operational efficiency.
This is a high-impact role with room to learn and grow, offering exposure to a wide range of digital marketing disciplines and resources.
Responsibilities
Campaign Management & Execution
- Set up, traffic, and launch digital advertising campaigns across platforms including Google Ads, Microsoft Ads, META, The Trade Desk, and Direct Publisher Placements.
- Ensure campaigns are implemented accurately and on schedule, with strong attention to detail and hygiene.
- Collaborate with internal teams and external partners to manage creative assets, tracking, and tagging.
- Monitor campaign performance and proactively identify opportunities to improve efficiency, targeting, and ROI.
- Assist in audience segmentation and targeting strategies across paid search, display, and social channels.
- Support SEO and email marketing initiatives to drive holistic digital performance.
- Assist in building and maintaining performance dashboards and reports using GA4 and other analytics tools.
- Analyze campaign data to extract actionable insights and contribute to strategic recommendations.
- Help maintain data integrity and consistency across platforms.
- Contribute to process improvements and documentation to enhance team efficiency and scalability.
- Stay current with digital marketing trends, platform updates, and best practices.
- Support cross-functional initiatives and collaborate with team members to drive innovation and learning.
- 2 years of experience in digital marketing and advertising operations.
- Proficiency in GA4, GTM, Google Ads, Microsoft Ads, The Trade Desk, and Direct Publisher Placements.
- Working knowledge of SEO, Email Marketing, Paid Search, and Audience Targeting.
- Strong analytical skills and experience with campaign reporting and performance analysis.
- Detail-oriented with excellent organizational and time management skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Eagerness to learn and grow within a supportive team.
- Experience with marketing automation platforms and CRM tools.
- Familiarity with tag management systems (e.g., GTM) and conversion tracking.
- Basic understanding of HTML/CSS and creative specs for digital ads.