What are the responsibilities and job description for the Medical Outreach Coordinator/Outfitter - Fleet Feet Richmond position at Fleet Feet?
Overview
The Outfitter/Medical Outreach Coordinator serves as both a trusted member of Fleet Feet's retail team and the primary connection between Fleet Feet and the local medical community. In-store, this role delivers an exceptional outfitting experience by providing personalized footwear, apparel, and gear recommendations through Fleet Feet's fit process. By building genuine relationships with customers, this position helps individuals of all experience levels move comfortably, confidently, and achieve their goals.
We believe Running Changes Everything. If you believe that, too, we want to talk. With more than 280 stores and a robust e-commerce site, Fleet Feet is the largest running retailer in the country. Catering to more than runners, we pride ourselves on having an inclusive environment! We believe it’s a privilege to serve and to deliver unmatched service and support when outfitting every customer. We like to keep things high-spirited, fast-paced and fun, wearing more than a few hats and stepping in to help out wherever it’s needed. We run together to solve problems, reach goals, encourage others and champion our brand. We are always in pursuit of hardworking people to join our quest and bring our core values to life.
Responsibilities
Outside the store, the Medical Outreach Coordinator builds meaningful relationships with healthcare providers to help improve patient outcomes through movement. This role is responsible for developing and maintaining partnerships with physicians, physical therapists, chiropractors, podiatrists, athletic trainers, and other healthcare professionals by educating them on Fleet Feet's fit process, products, and services.
What You'll Do
Community & Marketing Engagement - Medical Focus
The Outfitter/Medical Outreach Coordinator serves as both a trusted member of Fleet Feet's retail team and the primary connection between Fleet Feet and the local medical community. In-store, this role delivers an exceptional outfitting experience by providing personalized footwear, apparel, and gear recommendations through Fleet Feet's fit process. By building genuine relationships with customers, this position helps individuals of all experience levels move comfortably, confidently, and achieve their goals.
We believe Running Changes Everything. If you believe that, too, we want to talk. With more than 280 stores and a robust e-commerce site, Fleet Feet is the largest running retailer in the country. Catering to more than runners, we pride ourselves on having an inclusive environment! We believe it’s a privilege to serve and to deliver unmatched service and support when outfitting every customer. We like to keep things high-spirited, fast-paced and fun, wearing more than a few hats and stepping in to help out wherever it’s needed. We run together to solve problems, reach goals, encourage others and champion our brand. We are always in pursuit of hardworking people to join our quest and bring our core values to life.
Responsibilities
Outside the store, the Medical Outreach Coordinator builds meaningful relationships with healthcare providers to help improve patient outcomes through movement. This role is responsible for developing and maintaining partnerships with physicians, physical therapists, chiropractors, podiatrists, athletic trainers, and other healthcare professionals by educating them on Fleet Feet's fit process, products, and services.
What You'll Do
Community & Marketing Engagement - Medical Focus
- Build authentic relationships with local medical community, wellness-related community organizations, and fitness-focused stakeholders.
- Build relationships with corporate wellness contacts to create workplace fit and other partnership opportunities.
- Partner with store leadership to plan and execute medical-related community events that promote in-store engagement and sales.
- Collaborate with Fleet Feet’s regional marketing team to align local outreach with national campaigns.
- Work with the Community Outreach manager to plan social media, newsletter, and website content.
- Represent the Fleet Feet brand consistently across all community-facing interactions.
- Work regular floor shifts, rotating between all Richmond stores, to stay connected with the customer experience, educate staff on medical and corporate outreach, and represent upcoming community events.
- Support customers through the Fleet Feet outfitting process, providing personalized service and product education.
- Serve as a communication bridge between event planning and retail operations to ensure all staff are informed and engaged.
- Act as a positive role model and support Retail Experience Managers during busy shifts.
- Passion for Fleet Feet’s mission and a desire to make a positive impact in the local running and fitness community.
- Strong verbal and written communication skills, with the ability to connect across diverse audiences.
- Ability to manage multiple projects, work independently, and collaborate in a team setting.
- Familiarity with tools such as Microsoft Office, Google Suite, and Canva (or a willingness to learn).
- Prior experience in run specialty retail, community outreach, or fitness-based roles is a plus.
- Existing relationships within the local running or wellness community are highly desirable.
- Flexibility to work evenings, weekends, and occasional holidays to attend or lead community events.
- High energy and fun atmosphere
- Training and advancement opportunities within the Fleet Feet brand
- Community involvement and community service activities
- Training Program and Product Discounts
- Passionate team members