Marketing Development Coordinator

About Flair Packaging

Flair Packaging is a privately held, rapidly growing leader in the flexible packaging industry. We partner with some of the most recognized brands in food, beverage, pet food, and consumer products, providing innovative packaging solutions that help our customers succeed.

At Flair, we believe great sales professionals are developed through hands-on experience, mentorship, and continuous learning. We are seeking motivated, ambitious individuals who want to build a long-term career in business-to-business (B2B) sales and customer development.

Position Summary

The Market Development Coordinator is an entry-level sales development role designed to prepare high-potential individuals for a successful career in packaging sales. Through a structured 6–9-month training program, you will gain exposure to our products, customers, markets, and sales processes while working alongside experienced sales professionals.

This position offers a unique opportunity to learn the fundamentals of prospecting, customer relationship management, business development, and consultative selling within a fast-paced manufacturing environment.

Travel up to 50% is expected as part of customer visits, industry events, trade shows, and sales training activities.

Key Responsibilities

Training & Professional Development

• Participate in a structured sales training program covering packaging solutions, sales techniques, market analysis, and CRM systems.
• Develop a strong understanding of the flexible packaging industry, customer applications, and manufacturing processes.
• Learn consultative selling strategies and customer relationship management best practices.

Business Development & Lead Generation

• Identify, research, and qualify prospective customers through outbound outreach, networking, and market research.
• Generate and develop sales opportunities within targeted market segments.
• Build and maintain a pipeline of qualified prospects.

Customer Engagement

• Assist with customer communications, product inquiries, and quote preparation.
• Support account development activities and relationship-building initiatives.
• Participate in customer visits and presentations alongside experienced sales professionals.

Sales & Marketing Support

• Attend trade shows, customer meetings, and industry events.
• Collaborate with internal teams including customer service, operations, graphics, and production to support customer needs.
• Maintain accurate records of sales activities and opportunities within the CRM system.

Market Intelligence

• Monitor industry trends, customer needs, and competitive activity.
• Identify emerging markets and growth opportunities.
• Share insights and recommendations with the sales team.

Performance & Accountability

• Achieve established activity metrics, including prospecting calls, meetings scheduled, and lead generation goals.
• Demonstrate continuous improvement throughout the training program.

Qualifications

Education

• Bachelor's degree is preferred in Packaging Science, Food Science, Agriculture, Agribusiness, Business, Marketing, Supply Chain Management, Communications, or related field.
• Recent graduates are encouraged to apply.

Experience

• 0–2 years of professional experience.
• Internship, leadership, customer service, or sales experience is a plus.
• Strong interest in pursuing a career in B2B sales.

Skills & Attributes

• Excellent verbal and written communication skills.
• Strong interpersonal and relationship-building abilities.
• Highly motivated, competitive, and goal-oriented.
• Self-starter with a willingness to learn and adapt.
• Strong organizational and time-management skills.
• Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).

Additional Requirements

• Valid driver's license and acceptable driving record.
• Ability to travel up to 50%.

Why Join Flair Packaging?

Career Growth

• Structured sales training and development program.
• Clear advancement path into a Market Coordinator, Account Manager, or Sales Representative role.
• Exposure to senior leadership and experienced industry professionals.

Professional Development

• Ongoing mentorship and coaching.
• Hands-on experience with customers and industry-leading packaging solutions.
• Opportunity to build a long-term career in a growing industry.

Benefits

• Competitive salary.
• Health, dental, and vision insurance.
• 401(k) with company participation.
• Paid time off and holidays.
• Travel and professional development opportunities.

Ready to Launch Your Sales Career?

If you are driven, curious, and eager to build a rewarding career in sales, we'd love to hear from you.

Please submit your resume and a brief cover letter explaining your interest in joining Flair Flexible Packaging and pursuing a career in sales.