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Insights Manager

Finch Brands
Pennsylvania, PA Full Time
POSTED ON 12/5/2025 CLOSED ON 1/3/2026

What are the responsibilities and job description for the Insights Manager position at Finch Brands?

The Insights Manager position is responsible for supporting Finch Brands’ market research across our portfolio of online insights Community clients. They are the team’s “go to” resource for executing quantitative and qualitative research projects, with the ability to design research instruments, conduct analysis, and create deliverables that tell a persuasive story.

This is a critical position and is ideal for someone with 3-4 years of hands-on, ‘real world’ experience in consumer or customer research. The role is client facing and serves multiple clients at a time who conduct market research with Finch Brands throughout the year. Research will cover a range of topics and methodologies and requires an approach that marries the rigor of an analyst with the consultative mindset of a strategist to advance the strategies of Fortune 500 and start-up clients alike across a variety of industries. The right candidate will be a self-starter with a high degree of comfort working with large volumes of data and know how to conduct advanced statistical analysis using software such as SPSS and MarketSight.

This role will have the support of senior team members to assist with client management and research execution. The ideal candidate will have a proven track record of success being “in the trenches” with research and be able to design and analyze research in a fast-paced environment while being flexible and managing multiple priorities. We’re looking for someone with a high motor and a high ceiling who can grow into increasing levels of responsibility over time through outstanding performance.

Main duties:

  • End-to-end research execution: Research design, programming, field management, analysis, and deliverable creation. This includes questionnaire drafting and review, survey programming, data analysis including cross-tabulations and coding, and storytelling in PowerPoint.
  • Supporting account team leadership: Delivering high quality deliverables, analysis, and precise attention to detail.
  • Analytical rigor: This role should have the capacity to support (and/or interest in supporting) some of our more nuanced, advanced statistical analysis across our market research portfolio (e.g., cluster analysis, driver analysis, regressions, etc.).

  • Required Experience and Skills:
  • Candidates will have a bachelor's or master's degree in fields spanning market research, analytics, statistics, business, marketing, or psychology.
  • 3-4 years' experience working in a data-driven role either on client or supplier side.
  • Ability to perform at a high level and multi-task in a very fast-paced environment.
  • Proven experience and a natural ability to “connect the dots” and drive toward big picture insights.
  • Strong analytical skills, with knowledge of how to use statistical analysis programs (Excel, SPSS, MarketSight, R, Q, etc.).
  • Ability to design, draft, and program questionnaires, mod guides, and other research activities – especially quant.
  • Knowledge of quantitative analysis (significance testing, crosstabulations/banners/nets, weighting, etc.).
  • Experience using data to storytell, crafting decks that report results in a compelling way - PPT experience is a must.
  • Ability to represent data and conceptual insights visually (charting, diagrams, conceptual graphics).
  • Ability to self-manage and prioritize shifting needs.
  • Strong focus on matching data inputs/outputs to client's business needs and objectives.
  • Interest in pursuing new and novel research methods.
  • Curious about consumer insights, how insights map to business objectives, and drive actionable results.
  • Project management - ability to handle multiple research projects at once.
  • Strong focus on QA and superb attention to detail.

Candidate Attributes:

  • Self-starter mentality (Be a driver, not a passenger) with a strong bias for action
  • A growth-oriented mindset and willingness to move beyond their current comfort zone to develop new skills
  • A remarkable work ethic and superior attention to detail
  • An ability to learn new things quickly
  • Collaborates effectively and has coworkers backs
  • A natural curiosity regarding brands and business with a focus on delivering results

Company Description

Finch Brands is a real-world brand consultancy. We exist to help brands win when it matters most. We do this by blending insight, intuition, and creativity to shape brand strategy and drive people to action.

Founded in 1998 by pioneering minds instrumental in the ascent of David’s Bridal and IKEA, the Finch Brands team has extensive experience building, running and growing successful brands. Along with years of agency service, this includes important tenures at Campbell Soup, Kimberly-Clark, Urban Outfitters, Target, and more.

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