Demo

Marketing Manager

Fessler & Bowman
Holly, MI Full Time
POSTED ON 12/4/2025
AVAILABLE BEFORE 1/17/2026

About Fessler & Bowman:

Fessler & Bowman is a nationally recognized civil and concrete specialty contractor with more than 60 years of experience. Headquartered in Michigan, with regional offices in the Southeast and a dedicated travel division, the company delivers turn-key solutions and exceptional service across the United States. Its reputation is built on core values that drive performance, foster lasting client relationships, and consistently exceed expectations. Fessler & Bowman is recognized by Engineering News-Record as a Top 20 Concrete Contractor and ranked #113 among the Top 600 Specialty Contractors nationwide. Its success is powered by its people — whose dedication and expertise set the company apart.


Our Culture & Philosophy:

Fessler & Bowman is a fast-paced and culture-focused industry leader in specialty concrete and civil earthwork. When we talk about culture at F&B, it is not just a plaque hanging in our lobby. Our values are our driving force and have allowed us to build a phenomenal team delivering best-in-class products to our customers.


  • Open & Constructive
  • Take Pride in Our Product
  • Relentless Commitment
  • Care About Our Customers
  • Team Success


Summary:

The Corporate Marketing Manager at Fessler & Bowman is responsible for managing both internal and external branded communications, ensuring consistency, clarity, and alignment with the company’s identity across all platforms. This role plays a key part in telling the Fessler & Bowman story—communicating who we are and what we do—through a strategic blend of advanced graphic design, persuasive copywriting, and marketing expertise that elevates the company’s brand presence.


Working closely with Business Development and Estimating, the Corporate Marketing Manager supports strategic growth by producing high-impact proposals, sales materials, and branded marketing assets. The role also oversees the creation and maintenance of internal communications and presentations, including templates, documents, and visual content that reinforce brand standards and help teams communicate effectively across the organization.


Key responsibilities include managing brand awareness and development, understanding customer needs, maintenance of project and people marketing asset library, analyzing performance, and collaborating with project teams. The descriptions below are representative of, but not limited to, the duties and responsibilities for this position.


Five Key Roles of the Corporate Marketing Manager:



Proposal Development & Support

  • Lead the coordination and production of proposals, qualifications packages, and presentations. Work closely with business development and operations teams to ensure timely, accurate, and visually compelling submissions that reflect the company’s strengths and strategic positioning.



Persuasive Copywriting & Brand Storytelling

  • Craft compelling, audience-focused content that drives engagement and supports business objectives. Develop messaging for proposals, marketing collateral, digital platforms, and internal communications. Ensure consistency in tone and voice across all channels and help tell the F&B story in a way that resonates with clients and partners.



Marketing Collateral Creation & Maintenance

  • Develop and maintain internal and external marketing assets including resumes, project experience sheets, project profiles, and photography. Ensure all materials are current, well-organized, and aligned with company messaging and visual identity.



Digital Marketing & Analytics

  • Manage social media content creation, scheduling, and performance tracking. Use analytics to inform content strategy and improve engagement across platforms such as LinkedIn, Instagram, and Facebook.



Team Leadership & Mentorship

  • Provide day-to-day guidance, mentorship, and support to Marketing Coordinators. Help prioritize tasks, review work for quality and accuracy, and foster a collaborative, high-performing team environment. This includes direct supervision, performance and disciplinary oversight.





Essential Duties & Responsibilities:

  • Design and produce branded materials including brochures, proposals, presentations, project profiles, resumes, infographics, signage, and digital assets.
  • Coordinate and execute professional photography for projects and team members.
  • Maintain and organize brand assets, templates, and digital libraries.
  • Collaborate with internal departments to gather content and ensure alignment with company goals.
  • Monitor industry trends and competitor marketing to inform strategy.
  • Ensure all marketing deliverables meet deadlines and quality standards.
  • Support internal communications and employee engagement initiatives as needed.
  • Communicating and upholding the Company’s commitment to Integrity and Code of Ethics.
  • Other relevant tasks as assigned



Education, Experience & Qualifications:

  • Bachelor's degree in Marketing, Communications, Graphic Design, Advertising or Journalism, preferred.
  • 5 years of experience in marketing, communications, graphic design, or related field.
  • Strong project management skills and the ability to multitask in a deadline oriented and fast-paced environment.
  • Excellent communication and interpersonal skills, with a focus on collaboration.
  • Creative problem solver with attention to detail and a passion for creating positive employee experiences.

Travel:

Travel is required for this position to job sites, regional offices, and company events as needed. Fessler & Bowman, Inc. will compensate for travel when applicable.



Work Environment:

As a Marketing Manager you will be subject to various work environments in the office and field. Environments include but are not limited to the following: office and field settings, high/low temperatures, areas close to traffic, loud and frequent noises, confined spaces, heights, and indoor/outdoor settings.



Benefits:

Fessler & Bowman is proud to provide eligible Team Members with the following benefits:

  • Medical, dental and vision insurance
  • 401k with company contributions
  • Paid Holidays and Paid Time Off



Recruitment Process:

The recruitment process will include a phone screen, in-person meeting, and a pre-employment background check and drug test.



Fessler & Bowman is an Equal Opportunity Employer

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