Territory Beverage Solutions Representative

Do you thrive on face-to-face customer work, hands-on equipment care, and consultative selling? As a Territory Beverage Solutions Representative with Farmer Brothers, you’ll manage a dedicated route—delivering coffee, tea, and related products—and transform every stop into a chance to build loyalty and revenue.

• Meet or exceed your route’s revenue plan by adding new customers, expanding categories and products at existing accounts, applying pricing actions, and retaining current customers.
• Service every account on your daily schedule without fail.
• Make a minimum of 1 prospecting call per day (5 weekly) and secure at least two new qualifying accounts per quarter (8 annually).
• Increase Revenue per Stop by filling distribution gaps, running seasonal/LTO promotions, executing pricing, and ensuring beverage stations meet standard.

• Deliver, replenish, and rotate products at each location; verify equipment is clean and functioning.
• Complete at least one CQC (Cup Quality Check) every day.
• Follow the “The Farmer Brothers Way to Sell” call process—recap services and present business-building initiatives.
• Triage and resolve customer issues quickly; escalate when needed to protect satisfaction.
• Own your numbers daily: invoices, inventory, and collections.
• Engage with regional and company promotions to drive trial and repeat.

• High School Diploma or equivalent.
• 2 years of route delivery experience in a related B2B customer service field.
• Mechanical aptitude with company hardware and software products.
• Ability to lift 75 lbs. frequently and 100 lbs. occasionally; capable of lifting and carrying up to 50 lbs.
• Working knowledge of the foodservice industry and a clean, solid driving record.

• Sharp at reading customer needs; excellent listener and communicator.
• Sees issues and opportunities early; acts with sound business judgment.
• Independent and proactive while collaborating effectively; fully aligned to business goals.
• Relationship builder who earns trust and retention; constantly hunts for growth.
• Competencies: Decision Making, Collaboration, Strong Communication, Active Listening Skills, Planning and Acting Strategically.

• Driver's License
• Customer Service
• Territory Sales
• Business-to-Business (B2B)
• Business-to-Consumer (B2C)
• Outside Sales
• Inside Sales

If you’re eager to pair dependable service with smart selling—and measure it with daily wins—this territory is your canvas.