What are the responsibilities and job description for the Head of Field Sales position at EyePromise?
About EyePromise
EyePromise is a high-growth healthcare company building a modern commercial engine rooted in practitioner relationships, execution excellence, and recurring patient engagement. Backed by a performance-driven, private equity environment, we are focused on scaling our commercial capabilities to drive consistent, sustainable growth.
About the Role
The Head of Field Sales is a senior leadership role responsible for driving revenue performance, execution consistency, and account growth across practitioner and wholesale channels.
Reporting to the Chief Commercial Growth Officer, this leader oversees field sales, sales support and inside sales. You will build a high-performing, accountable field organization that influences practitioner behavior, drives recurring revenue, and translates strategy into consistent execution.
This role is focused on outcomes—not just activity
Key Responsibilities
Revenue & Business Growth
- Own field sales revenue across assigned channels
- Drive new account acquisition, reorders, expansion, and subscription participation
- Ensure strong productivity across territories
Practitioner Engagement & Recurring Revenue
- · Drive practitioner recommendation and adoption—not just product placement
- Position EyePromise as part of ongoing patient care
- Increase participation in subscription and continuity programs
Field Execution Excellence
- Build a disciplined, execution-focused sales organization
- Strengthen territory management, follow-up rigor, and account activation
- Ensure consistent in-office execution and national account pull-through
Sales Leadership & Team Development
- Lead, coach, and develop field and inside sales teams
- Set clear KPIs and performance expectations
- Address performance gaps quickly
Inside & Outside Sales Alignment
- Align field and inside sales for seamless execution
- Improve lead management and engagement workflows
Performance Management & Reporting
- Lead a data-driven organization
- Improve forecasting, pipeline visibility, and territory performance
- Ensure strong use of Salesforce and other tools
Cross-Functional Partnership
- Partner with Growth, CX/CLV, National Accounts, Innovation, and Medical teams
- Provide field insights on customer needs, adoption barriers, and market dynamics
What Success Looks Like
- High-performing, accountable field sales organization
- Consistent execution across territories
- Increased practitioner adoption and recurring revenue
- Strong account growth and expansion
- Alignment between strategy and field execution
- Bachelor’s degree in Business, Marketing, or a related field required
- 10 years of experience in field sales, practitioner sales, or healthcare commercial leadership
- Proven success leading and scaling field sales teams
- Strong coaching, performance management, and accountability skills
- Experience driving account growth and practitioner engagement
- Healthcare, supplements, medical device, or practitioner-led experience preferred
- Strong commercial instincts and operational discipline
- Ability to thrive in a fast-paced, performance-driven environment
Preferred
- Experience leading both inside and outside sales teams
- Exposure to subscription or recurring revenue models
- Familiarity with practitioner adoption and patient adherence dynamics
- Experience improving sales execution consistency at scale
Why This Role Matters
This role ensures EyePromise is not just present in practices—but actively recommended, consistently reordered, and embedded in patient care—driving scalable, recurring growth.
Benefits
Medical, Dental, Vision Insurance
Company paid Short Term Disability, Long Term Disability, Life Insurance
Remote position
A 401k that the company matches after 1 year
Friendly, team-oriented work environment
Equal Opportunity Employer
THIS POSITION DESCRIPTION SHOULD NOT BE CONSTRUED TO CONTAIN EVERY FUNCTION/REPONSIBILITY THAT MAY BE REQUIRED TO BE PERFORMED BY AN INCUMBENT IN THIS JOB. INCUMBENTS ARE REQUIRED TO PERFORM OTHER RELATED FUNCTIONS/RESPONSIBILITIES AS ASSIGNED. THE ABOVE DESCRIPTION, WITH SUPPLEMENTAL MATERIAL, IS ADEQUATE FOR PURPOSES OF EVALUATION.