What are the responsibilities and job description for the Sales and Move-In Coordinator position at Enso Village?
The Role
The Sales & Move-In Coordinator is responsible for supporting the full prospect-to-resident journey—from initial inquiry through successful move-in—while enabling the Sales team to achieve occupancy goals across Independent Living, Assisted Living, and Memory Care.
This role combines lead management, administrative coordination, and move-in execution, ensuring a seamless, high-touch experience for prospective residents and their families. The Coordinator plays a critical role in maintaining CRM integrity, supporting sales conversion, and ensuring apartments and residents are fully prepared for move-in.
The ideal candidate is highly organized, detail-oriented, and service-driven, with the ability to manage multiple priorities while delivering exceptional customer experience.
Essential Duties & Responsibilities
Sales Support & Lead Management
Compensation & Benefits:
Enso Village is committed to equal pay and transparency. The base hourly pay range for this position is $36.06–$40.87 with additional commission earnings potential based on sales results. Compensation is based on experience, education, skills, and business considerations.
We provide team members with a supportive and inclusive work environment focused on health and well-being. Eligible team members are offered a comprehensive benefits package, including:
The Sales & Move-In Coordinator is responsible for supporting the full prospect-to-resident journey—from initial inquiry through successful move-in—while enabling the Sales team to achieve occupancy goals across Independent Living, Assisted Living, and Memory Care.
This role combines lead management, administrative coordination, and move-in execution, ensuring a seamless, high-touch experience for prospective residents and their families. The Coordinator plays a critical role in maintaining CRM integrity, supporting sales conversion, and ensuring apartments and residents are fully prepared for move-in.
The ideal candidate is highly organized, detail-oriented, and service-driven, with the ability to manage multiple priorities while delivering exceptional customer experience.
Essential Duties & Responsibilities
Sales Support & Lead Management
- Serve as the first point of contact for all inbound inquiries (phone, web, walk-ins).
- Enter and maintain all prospect data in the CRM system with accuracy and timeliness.
- Coordinate lead distribution and ensure prompt follow-up by Sales Counselors.
- Schedule appointments, confirm tours, and manage ongoing communication with prospects.
- Maintain accurate reporting on lead activity, pipeline status, and conversion tracking.
- Support Sales Counselors with administrative preparation for tours and presentations.
- Coordinate all aspects of the move-in process from deposit through resident arrival.
- Serve as the primary liaison between Sales, Operations, Facilities, and external partners.
- Ensure all apartments meet established move-in readiness standards prior to resident arrival.
- Coordinate with moving vendors and partners to manage logistics and timelines.
- Ensure all required documentation, contracts, and financial qualifications are completed accurately and on time.
- Welcome new residents and coordinate a seamless and positive move-in experience.
- Support orientation processes and ensure cross-departmental alignment for each move-in.
- Maintain CRM accuracy, including lead entry, activity tracking, and documentation.
- Generate and manage reports related to leads, pipeline, and occupancy.
- Ensure proper tracking of marketing attribution and sales activities.
- Support ongoing database management, including prospect files and communication records.
- Support planning and execution of events designed to generate leads and move prospects through the sales pipeline.
- Manage event logistics, RSVP tracking, and post-event follow-up.
- Coordinate fulfillment of marketing collateral and materials for prospects and events.
- Ensure the sales office is prepared with all necessary materials and supplies.
- Process deposits, cancellations, and financial transactions accurately and in a timely manner.
- Maintain inventory tracking of available units in coordination with Sales leadership.
- Support accounts payable and administrative coordination related to marketing and sales activities.
- Answer phones and manage front office responsibilities with professionalism and responsiveness.
- Ensure organization and efficiency across all sales support functions.
- Performs other duties as assigned.
- Timeliness and accuracy of lead entry and CRM management.
- Speed and consistency of lead follow-up coordination.
- Reduction in time from deposit to move-in.
- Smooth, error-free execution of move-ins.
- Positive feedback from new residents and families regarding the move-in experience.
- Accuracy and completeness of reporting and documentation.
- Overall support of occupancy and sales conversion goals.
- 3–5 years of experience in administrative coordination, sales support, hospitality, or project management.
- Experience in senior living, real estate, or customer-facing environments preferred.
- Bachelor’s degree or equivalent preferred.
- Strong organizational and time management skills with high attention to detail.
- Ability to manage multiple priorities and deadlines in a fast-paced environment.
- Excellent interpersonal and communication skills.
- Proficiency with CRM systems and Microsoft Office tools.
- Customer service mindset with a strong hospitality orientation.
- Must be available to work rotating weekends.
- Relationship-building and customer experience focus.
- Attention to detail and process management.
- Problem-solving and adaptability.
- Accountability and ownership of outcomes.
- Team collaboration and communication.
- Professionalism and discretion.
- Ability to stand, walk, and move for extended periods.
- Ability to bend, stoop and kneel.
- Sufficient visual acuity to read documents, enter data, review reports, and navigate digital content.
- Ability to lift and carry up to 30 pounds.
Compensation & Benefits:
Enso Village is committed to equal pay and transparency. The base hourly pay range for this position is $36.06–$40.87 with additional commission earnings potential based on sales results. Compensation is based on experience, education, skills, and business considerations.
We provide team members with a supportive and inclusive work environment focused on health and well-being. Eligible team members are offered a comprehensive benefits package, including:
- Comprehensive Benefits: Medical, dental, and vision coverage available starting on your first day of employment.
- Life & Disability Insurance: Company-paid life insurance and long-term disability coverage.
- Retirement Savings: 403(b) plan with a generous employer match to help you plan for the future.
- Generous Paid Time Off: Paid annual vacation, sick days, personal days, and holidays.
- Healthy Meals: Subsidized organic, nutritious meals available daily.
- Professional Development: Opportunities for ongoing career growth and development within the organization.