Freelance Media Planner

Freelance Media Planner

Overview:

We’re looking for an experienced Freelance Media Planner to support a variety of clients and campaigns on a project basis. This role is ideal for someone who thrives in a collaborative, fast-paced environment, can jump in quickly, and deliver well-structured, strategic media plans that meet client objectives.

Responsibilities:

• Develop media strategies and plans for assigned projects, including research, plan development, and measurement frameworks
• Manage day-to-day planning tasks such as budgets, flowcharts, and timelines
• Collaborate with buying/investment teams to ensure plans are accurately executed and delivered on time
• Serve as a point of contact for client and internal team communications on assigned work
• Use planning tools and data to develop informed recommendations and ensure best practices are applied
• Monitor campaign pacing and performance with analytics teams, making adjustments as needed
• Share knowledge and collaborate with team members to ensure consistent quality and efficiency

Qualifications:

• 3–5 years of media planning experience, preferably in an agency or multi-client environment
• Experience working with retail clients or other high-volume, fast-turn industries is a plus
• Proficiency in building and presenting media plans
• Strong understanding of both traditional and digital channels, including programmatic display, CTV, OLV, YouTube, search, audio, OOH, radio, and print
• Strong organizational skills with the ability to manage multiple projects at once
• Clear communicator with strong collaboration skills
• Able to hit the ground running and work independently with minimal supervision

Why This Could Be a Great Fit for You:

• Flexible, project-based work that can be done remotely or in a hybrid setup
• Opportunity to work on diverse accounts and channels
• Collaborate with experienced teams and contribute to high-quality campaign execution without long-term commitments