What are the responsibilities and job description for the Brand President position at Empower Brands?
Position Overview:
The Brand President – FRSTeam serves as the strategic and operational leader of the contents restoration franchise system, driving growth, profitability, and brand excellence across the network. This executive role is responsible for guiding franchisees toward sustained success, ensuring alignment with Empower Brands, and positioning FRSTeam as the premier choice in the contents restoration industry. The Brand President will champion innovation, operational excellence, and franchisee support while fostering a culture of collaboration and accountability.
Core Responsibilities:
Strategic Leadership & Growth:
- Define and execute the long-term vision and growth strategy for the FRSTeam franchise system.
- Identify and capitalize on new market opportunities to expand brand presence, product lines, and service offerings.
- Continuously analyze industry trends and customer needs to ensure competitive positioning.
- Align strategic initiatives with Empower Brands' broader objectives while preserving the unique identity of FRSTeam.
Franchise Support & Development:
- Lead franchisee onboarding, training, and ongoing development programs to build high-performing operators.
- Strengthen franchisee relationships through consistent communication, collaboration, and a franchise-first mindset.
- Monitor franchisee financial performance, advising on profitability, efficiency, and scalability.
- Ensure compliance with franchise agreements, brand standards, and regulatory requirements.
Marketing:
- Partner with the marketing team to design and implement national and local marketing strategies that drive brand awareness and generate leads.
- Equip franchisees with marketing tools, training, and strategies to fuel growth in their local markets.
- Protect and enhance the FRSTeam brand by maintaining consistent messaging and standards across the system.
Financial and Operational Management:
- Build and manage annual budgets, delivering on profitability and long-term financial stability.
- Track and act on key performance metrics, including revenue, margins, costs, and cash flow.
- Negotiate strategic partnerships with suppliers and vendors to secure advantageous pricing and terms.
- Collaborate with Finance and Accounting teams to ensure accurate reporting and financial transparency through NetSuite.
Required Experience & Qualifications:
- 10 years of experience in Franchise System Leadership
- Bachelors degree in Business or a related field (Masters degree or CFE preferred)
- Proven track record of success in leading teams and driving business growth
- Strong financial acumen with experience in budgeting, financial analysis, and cost management.
- Excellent communication, negotiation, and problem-solving skills.
WHO WE ARE:
Empower Brands was founded in 2022 as a product of the integration of Lynx Franchising and Outdoor Living Brands. Empower encompasses ten industry-leading brands across commercial and residential services: JAN-PRO, FRSTeam, Archadeck Outdoor Living, Outdoor Lighting Perspectives (OLP), Conserva Irrigation, Koala Insulation, Wallaby Windows, Superior Fence and Rail, Bumble Roofing and Canopy Lawn Care. Empower is dedicated to providing its customers with the highest quality products and services in the commercial and home services industry while simultaneously delivering its franchise owners committed personal support, tools and empowerment to pursue their own success. Empower Brands is a portfolio company of MidOcean Partners, a leading private equity firm with an excellent track record investing in successful, growth-focused franchise businesses. For more about Empower Brands, visit the company's new website at EmpowerFranchising.com.
Empower Brands was founded in 2022 as a product of the integration of Lynx Franchising and Outdoor Living Brands. Empower encompasses ten industry-leading brands across commercial and residential services: JAN-PRO, FRSTeam, Archadeck Outdoor Living, Outdoor Lighting Perspectives (OLP), Conserva Irrigation, Koala Insulation, Wallaby Windows, Superior Fence and Rail, Bumble Roofing and Canopy Lawn Care. Empower is dedicated to providing its customers with the highest quality products and services in the commercial and home services industry while simultaneously delivering its franchise owners committed personal support, tools and empowerment to pursue their own success. Empower Brands is a portfolio company of MidOcean Partners, a leading private equity firm with an excellent track record investing in successful, growth-focused franchise businesses. For more about Empower Brands, visit the company's new website at EmpowerFranchising.com.
Note:
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an "at will" relationship.
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an "at will" relationship.
Empower Brands is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Empower Brands makes hiring decisions based solely on qualifications, merit, and business needs at the time.
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