Marketing Specialist

Are you a marketing professional ready to make your mark in North America? Our client is seeking a dynamic Marketing Specialist to lead our regional marketing initiatives across the U.S. and Canada. This is your opportunity to support a thriving dealer network, build brand awareness, and drive growth in one of our most important markets.

Empower Our Sales & Dealer Network • Equip dealers and sales teams with the marketing tools they need to succeed • Respond to dealer marketing requests with speed and professionalism • Manage customer onboarding initiatives that set the tone for excellent partnerships • Serve as the go-to marketing contact for dealer support and collaboration

Build Brand Awareness Across North America • Adapt global marketing campaigns for U.S. and Canadian audiences • Manage regional website updates and create localized content • Execute social media, email, and paid marketing strategies • Partner with Sales on lead generation and partner acquisition campaigns

Establish Trust & Credibility • Develop compelling case studies and gather customer reviews • Pursue awards, endorsements, and recognition opportunities • Create trust signals that resonate in new markets

Represent Us at Industry Events • Plan and execute regional trade shows, conferences, and dealer events • Build relationships and showcase our brand at key industry gatherings • Capture event insights to fuel follow-up marketing efforts

Drive Strategic Insights • Monitor market trends and competitive landscape • Collaborate with our global marketing team to ensure brand consistency • Share regional intelligence to inform company-wide strategy

Essential Experience: • 2-3 years of marketing experience, preferably in B2B or dealer/distributor environments • Proven knowledge of marketing principles for promoting and selling products/services • Hands-on experience with digital marketing channels (social media, email, website management) Bachelor’s degree in marketing or equivalent qualifications and work experience.

Essential Skills: Outstanding written and verbal communication abilities • Strong relationship-building and interpersonal skills • Self-motivated and resourceful with excellent time management • Comfortable working in remote, cross-functional, international teams • Detail-oriented with a commitment to high-quality deliverables • Alignment with our company values: Customer Centricity, Appreciation, Integrity, Reliability, Respect, Responsibility

Bonus Points: Willingness to travel within North America as opportunities arise

• Hybrid Flexibility: Work from our Tampa facility with remote options • Global Impact: Be part of an international team making a difference worldwide • Growth Opportunity: Lead marketing initiatives in a key growth market • Relationship Focus: Build meaningful partnerships with dealers and sales teams • Values-Driven Culture: Work with a team that prioritizes integrity and customer focus