Business Analyst - Marketing Analyst

Job Description

Marketing Analyst to join working with Marketing and IT functions from both companies of an acquisition to ensure seamless integration of the marketing processes and systems. Marketing data will be brought over from the acquired company on Day 1 of integration and will be hosted on the client s Google Cloud Platform platform. This analyst needs to have a basic understanding of data to understand how data is transferred and transformed and shared. Familiar with marketing campaigns, accounts and leads is expected. Lastly, this analyst will have an understanding of Salesforce.com & Marketo since both companies use those systems for their marketing leads and these leads will need to be transferred and converted correctly. Other marketing systems this analyst should have familiarity with include NOOK, LeanData, and Onclusive.

Skills

Must Haves:

-7-10 years of experience as a Marketing Analyst

-Experience working with Marketing and IT teams

-Expertise with Jira

-Understanding of basic data concepts (ex. Google Cloud Platform, Attributes, fields)

-Experience with integration of Salesforce.com

-Familiarity with marketing systems such as Marketo, NOOK, LeanData, and Onclusive

Nice to Have:

-Acquisition integration experience

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