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Director of Strategic Marketing

Eaton
Cleveland, OH Full Time
POSTED ON 12/17/2025 CLOSED ON 1/17/2026

What are the responsibilities and job description for the Director of Strategic Marketing position at Eaton?

Eaton Corporation is seeking a leader to develop and drive Eaton’s marketing strategies Distributed IT organization, part of the Electrical Sector – Americas business. This position can be based in Woodridge, IL, Raleigh, NC, Cleveland, OH or Pittsburgh, PA. Reporting to the Distributed IT Marketing Director, this individual will be responsible for the development and implementation of strategic marketing initiatives which align to Eaton’s D-IT business objectives, drive brand awareness across Channel and End-Customer markets as well as lead our market research and analytics efforts.

The expected annual salary range for this role is $141,000 - $206,800 a year. This position is also eligible for a EIC program.

Please note the salary information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations.

What You’ll Do

  • Develop and Execute Marketing Strategies: Create and implement comprehensive marketing plans to drive brand awareness, customer and partner acquisition, and revenue growth.
  • Lead thorough market analysis efforts to identify trends, opportunities, and competitive landscape.
  • Oversee the planning, development, and execution of marketing campaigns across various channels, including digital, social media, and traditional media.
  • Lead and mentor a team of marketing professionals, ensuring alignment with strategic goals and fostering a collaborative environment.
  • Allocate and manage the marketing budget effectively to maximize ROI.
  • Monitor and analyze the performance of marketing initiatives, using data to make informed decisions and optimize strategies.
  • Work closely with sales, product management, and other marketing departments to ensure cohesive and effective marketing efforts.
  • Maintain and enhance the company's brand image and reputation through consistent messaging and high-quality marketing materials.


Basic (Required) Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field
  • 10 years of experience in management roles with demonstrated ability to recruit and develop high-performing diverse teams to deliver results.
  • No relocation is being offered for this role. Only candidates within a 50-mile radius of Woodridge, IL OR Raleigh, NC OR Cleveland, OH OR Pittsburgh, PA will be considered. Active Duty Military Service member candidates are exempt from the geographical area.
  • Eaton will not consider applicants for employment immigration sponsorship or support for this position. This means that Eaton will not support any CPT, OPT, or STEM OPT plans, F-1 to H-1B, H-1B cap registration, O-1, E-3, TN status, I-485 job portability, etc


Preferred Qualifications

  • MBA degree


Position Success Criteria

  • Strong communicator and relationship-builder that can successfully work in cross functional and matrixed organizations and deliver measurable results.
  • Proven ability to stimulate new process development and process improvement while fostering a culture of learning.
  • Demonstrated experience building strong teams through development, training, and talent acquisition.
  • Strong interpersonal, communication and analytical skills
  • A proven track record of successful marketing campaigns.


We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.

Eaton believes in second chance employment. Qualified applicants with arrest or conviction history will be considered regardless of their arrest or conviction history, consistent with the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act and other local laws.

You do not need to disclose your conviction history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if Eaton is concerned about conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report.

To request a disability-related reasonable accommodation to assist you in your job search, application, or interview process, please call us at 1-800-836-6345 to discuss your specific need. Only accommodation requests will be accepted by this phone number.

We know that good benefit programs are important to employees and their families. Eaton provides various Health and Welfare benefits as well as Retirement benefits, and several programs that provide for paid and unpaid time away from work. Click here for more detail: Eaton Benefits Overview. Please note that specific programs and options available to an employee may depend on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

Salary : $141,000 - $206,800

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