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Graduate Assistant, Athletics Marketing

Eastern Michigan University
Eastern Michigan University Salary
Ypsilanti, MI Intern
POSTED ON 6/7/2026
AVAILABLE BEFORE 7/5/2026
Title: Graduate Assistant, Athletics Marketing

Employee Classification: GS

Pay Grade: GS 00

Division: VP Dir Intercollegiate Athletics

Subdivision: I A Promotions

Department: Intercollegiate Athletics

Campus Location: Main Campus

General Summary

With the guidance of one or more staff or faculty members, perform a mixture of services in support of communication, technology, business operations or student affairs activities as more than 50% of their service. The Staff Graduate Assistant receives a stipend and tuition waiver subject to federal tax.

Principal Duties And Responsibilities

  • Coordinate with the Assistant Athletic Director for Marketing to plan and execute athletics marketing campaigns for fan attendance and community engagement.
  • Develop and lead all marketing, fan engagement, and game production for assigned sports.
  • Act as secondary on-field marketing coordinator for all Eastern Football games.
  • Coordinate the administration and management of Swoop’s Jr. Eagles Kids Club.
  • Collaborate with the Assistant Director of Marketing to assist the Eagle Nation student fan group in promoting home athletic events.
  • Assist with digital marketing campaigns related to email, social media, and digital advertising.
  • Assist with management of the Athletics Marketing Student Internship program.
  • Perform related duties as assigned.
  • Adhere to any and all NCAA, Mid-American Conference, and Eastern Michigan University policies, rules, regulations, and operational procedures.

Minimum Qualifications

  • A Bachelor's Degree in Marketing, Sports Management, Kinesiology, Communications, Business, or a related field is required.
  • Strong interpersonal skills, high energy, and the ability to work effectively with a wide range of constituencies in a diverse community are required.
  • Ability to communicate effectively, both orally and in writing, is required.
  • Strong organizational skills and the ability to work independently is required.
  • Understanding and working ability with the Adobe Creative Suite is preferred.
  • Previous experience with a sports organization is encouraged.

Preferred Qualifications

Special Instructions:

Full-time enrollment in an Eastern Michigan University graduate program and compliance with eligibility requirements to serve as a graduate assistant are required.

Appointment Percentage

100%

Hourly Wage Estimation for Graduate Assistant, Athletics Marketing in Ypsilanti, MI
$40.00 to $52.00
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