Residential Sales Manager

About DrBalcony

DrBalcony is a fast-growing, customer-focused company revolutionizing the way people enhance their balcony and outdoor spaces. With our innovative solutions, expert service, and design-forward approach, we help homeowners and renters turn overlooked spaces into vibrant, functional outdoor areas. Our mission is to bring beauty, safety, and functionality to every balcony, one project at a time.

Job Summary 

As a Residential Sales Manager, you’ll own the full residential sales cycle — from prospecting and qualifying leads to presenting solutions, negotiating, and closing. You’ll work directly with homeowners and HOA-connected residents, providing consultative guidance and helping them choose upgrades that enhance safety, aesthetics, and functionality.

You will also help refine our sales processes and lead a small team as we continue to scale.

Essential Duties and Responsibilities 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.  

Sales Leadership & Customer Engagement

• Own the full sales cycle: prospecting, qualifying, presenting, negotiating, and closing.
• Engage with property owners, property managers, and HOA board members to understand their needs and position DrBalcony’s solutions effectively.
• Deliver compelling product demos and technical presentations tailored to each customer segment (residential, multi-family).
• Act as a strategic advisor and technical expert during both pre-sales and post-sales phases.
• Engage clients in a consultative manner, identifying needs and offering customized solutions that highlight business value.
• Collaborate closely with Sales, Marketing, Product, and Engineering teams to ensure alignment and seamless customer experiences.

Sales Process Engineering

• Design, implement, and optimize the end-to-end sales engineering process, ensuring it supports business goals and scales with growth.
• Define, track, and refine key sales metrics and KPIs, including:
• Opportunity to closed-won
• Proposal win rate
• Sale cycle length
• Customer acquisition cost (CAC)
• Pipeline Velocity
• Develop scalable tools, templates, and sales playbooks to increase team efficiency and consistency.
• Analyze historical sales data and pipeline trends to inform strategy and improve conversion rates.
• Support strategic planning in areas such as territory development, market expansion, and competitive positioning.
• Gather and relay market feedback to product and engineering teams to influence product roadmap and innovation.

Team Leadership & Cross-functional Collaboration

• Mentor and guide lead quality specialists and sales consultants.
• Influence cross-functional initiatives without direct authority, especially across marketing, engineering, and product teams.
• Contribute to training, onboarding, and documentation for new sales hires.
• Manage a team of 2-3 consultants and own daily metrics.

Qualifications

Education:

• Bachelor’s degree in Engineering, Business, or related field required. MBA or technical master’s preferred.

Experience:

• 5 years in solutions consulting, sales engineering, or residential sales
• Minimum 2-3 years experience leading a team of 3 sales representatives required
• Proven success in B2C sales environments with complex or customizable solutions required
• Experience in optimizing and scaling sales processes and infrastructure

Skills:

• Strong technical and commercial acumen
• Excellent communication, presentation, and interpersonal skills
• Ability to manage multiple complex projects with minimal oversight
• Proficient with CRM and analytics tools: Salesforce, HubSpot, Metabase (or another BI solution)
• Data-driven decision-maker with strong organizational awareness
• Comfortable working across departments and influencing cross-functionally

Preferred Experience:

• Experience in Property Tech, or Property Management-focused solutions
• Deep understanding of technical solution selling and value-based sales strategies
• Track record of scaling sales engineering or technical sales functions in high-growth environments
• Passion for home design, home services or architecture is a bonus

*Additional Job Duties as Required*

Employment Details:

Full-time on site in Santa Ana

2500 Redhill Ave

Benefits

Base OTE

The pay range for this role is:

80,000 - 120,000 USD per year (Santa Ana, California)

Dr. Balcony is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status

Job Type: Full-time

Pay: $80,000.00 - $120,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Application Question(s):

• Do you have B2C sales experience?

Ability to Commute:

• Santa Ana, CA 92705 (Required)

Work Location: In person

Salary : $80,000 - $120,000