Senior Business Developer

Company Description

Directed is a trusted nationwide partner for comprehensive workplace and facility solutions. Whether you need signage in Miami, moving and storage in Chicago, or painting in New York City, Directed delivers a seamless, one-stop experience designed to simplify complex projects and elevate every facility.

Our team works hand-in-hand with real estate, construction, workplace, and facilities professionals to execute projects with precision—from design to installation. With deep expertise across multiple trades, Directed ensures consistency, accountability, and exceptional quality on every job, in every market.

Founded by Edward Sanders Sr., our company’s core values trace back to his father, Martin Sanders, born in 1901, whose work ethic and vision continue to guide us today. More than a century of determination and craftsmanship drive our mission: to combine exceptional quality, focus, and precision better than anyone in the industry.

About the Role

The Senior Business Development Representative (BDR) will play a critical role in generating qualified opportunities and building relationships with decision-makers across commercial real estate, construction, and workplace sectors.

This role is ideal for a proactive, well-connected prospector who thrives on outbound outreach, industry networking, and laying the foundation for major project opportunities.

Responsibilities

Pipeline Generation

• Identify and qualify prospects across key verticals:
• Real estate developers & landlords
• General contractors & construction managers
• Architects, interior designers & project managers
• Workplace & facilities teams
• Research target accounts, map key contacts, and develop tailored outreach strategies
• Generate discovery meetings for Account Executives and senior sales leadership
• Execute multi-channel outreach: cold calls, emails, LinkedIn, and event networking

Industry Networking & Brand Building

• Attend NYC-based events (CoreNet, IFMA, NAIOP, IIDA, CRE summits, etc.)
• Introduce Directed’s capabilities and establish awareness with new firms
• Support marketing campaigns and partnership initiatives

Collaboration

• Work closely with Account Executives and leadership on target lists and sales strategy
• Maintain accurate data in CRM (HubSpot or Salesforce)
• Provide market feedback and identify emerging project opportunities

Qualifications

• 2–5 years of outbound or business development experience in:
• Construction / CRE / Design / Facilities / Workplace services
• Signage, interiors, furniture, or building materials industries (preferred)
• Comfortable prospecting into executive-level roles (Directors of Facilities, PMs, Designers, Workplace Heads, etc.)
• Strong communication and follow-up skills
• Familiarity with NYC construction and real estate ecosystem
• Highly self-motivated, organized, and driven to exceed goals

Who You Are

• A hunter who enjoys connecting with people and uncovering opportunities
• Polished, articulate, and confident in front of clients and industry peers
• Motivated by performance-based earnings
• Interested in growing into an Account Executive or Strategic Partnerships role

Compensation Package

Base Salary:

$70,000 – $85,000 (depending on experience)

Commission / Bonus:

• Uncapped commission structure
• Target OTE (On-Target Earnings): $100,000 – $130,000
• Commission tied to qualified meeting generation, closed deals, and quarterly revenue impact

Benefits:

• Healthcare subsidy (company covers partial cost of employee plan)
• Travel & networking event budget
• PTO & paid holidays
• Fast-track growth path to Account Executive

Why Join Directed

• Work directly with NYC’s top CRE, construction, and workplace firms
• Join a fast-growing company redefining integrated workplace solutions
• Be part of a collaborative, entrepreneurial culture where performance is rewarded
• Opportunity to build your name in one of the most dynamic industries in NYC