Brand Partnerships Lead

DIGITAL TRENDS MEDIA GROUP

Brand Partnerships Lead

Position Title: Brand Partnerships Lead

Department: Sales

Reports To: Head of Sales

Location: New York, NY (hybrid)

Employment Type: Full-Time  |  Classification: Exempt

Work Eligibility: Must be authorized to work in the United States.

ABOUT DIGITAL TRENDS MEDIA GROUP

Digital Trends Media Group (DTMG) is a digital media company headquartered in Portland, Oregon. Through a portfolio of consumer brands, including Digital Trends, DT en Espanol, The Manual, 21 Oak, and others, we help more than 60 million people each month discover the technology, lifestyle, and home content that matters to them.

ROLE SUMMARY

The Brand Partnerships Lead owns a strategic book of paid digital advertising business across DTMG properties, with primary focus on Digital Trends, The Manual, and 21 Oak, and carries a senior quota across direct brand teams, agency teams, and holding company buying groups. The seat is balanced between hunting new enterprise logos and expanding strategic accounts through integrated and branded program pursuits, typical insertion order sizes from $100,000 to $1,000,000 and above. The Partnerships Lead applies DTMG's proprietary sales process for qualification, follows the campaign hand-off SOP into Ad Ops and Editorial, and will eventually operate as a player coach for newer sales team members in the pod. The Brand Partnerships Lead reports directly to the Head of Sales.

KEY RESPONSIBILITIES

In this role, you will:

·        Prospect outbound and respond to inbound opportunities to build and sustain a healthy senior pipeline across enterprise brands and holding company agency teams.

·        Lead discovery, qualification, and needs assessment on every active opportunity; document goals, KPIs, budget, and decision process before building a proposal.

·        Pitch DTMG's full media solution set across content, display, video, branded content, social, and programmatic, tailored to the client's brand, audience, and KPIs.

·        Partner with Content, Ad Ops, Audience Development, Account Management, Affiliate, and Data to build proposals, IOs, and media plans, and partner with the Head of Account Management on custom branded and integrated program pursuits.

·        Negotiate, close, and protect margin while hitting senior weekly, monthly, and quarterly quota; own renewals and upsells on strategic accounts.

·        Build a book of accounts for long-term and repeat business; maintain CRM hygiene and accurate forecasting.

·        Own brief quality on the front end of the campaign hand-off into Ad Ops and Editorial.

·        Co-pitch with peers in the pod, model outbound behaviors, and reinforce the sales playbook in peer coaching moments.

The responsibilities described above are representative of the role and are not intended to be a complete or exhaustive list. The position's responsibilities may evolve over time as the business and the role develop.

QUALIFICATIONS

Required Qualifications

·        3-5 years of digital media, advertising, or media sales experience, with a documented track record closing six figure integrated or branded programs.

·        Demonstrated ability to build a pipeline through outbound prospecting, referrals, and relationship development.

·        Demonstrated ability to navigate complex stakeholder maps, including direct brand teams, agency teams, and holding company buying groups.

·        Strong discovery, presentation, and written communication skills.

·        Comfort using a CRM (Pipedrive preferred) for pipeline management and forecasting.

·        Comfort operating in a operating system-based environment with weekly meeting cadence and scorecard accountability.

·        Bachelor's degree, or equivalent practical experience.

Preferred Qualifications

·        Experience selling at a digital publisher, content studio, or integrated media organization.

·        Familiarity with integrated and branded content sales motions.

·        Familiarity with EOS (Rocks, Scorecards, L10 meetings).

·        Experience mentoring or coaching sales peers on outbound motion and playbook execution.

COMPENSATION AND BENEFITS

Base Salary Range: $110,000 to $130,000 annually. Final offer will reflect the candidate's experience, skills, internal equity, and geographic location.

Additional Compensation: Quota-based commission plan with on target earnings of $200,000 and above, plus an override bonus for pod management.

DTMG's benefits package includes:

·        Medical, dental, and vision insurance

·        Flexible Spending Account (FSA)

·        Life and AD&D insurance

·        Short-term and long-term disability insurance

·        Employee Assistance Program (EAP)

·        401(k) retirement plan

·        Flexible paid time off

·        Paid parental leave

·        Paid company holidays

HOW TO APPLY

Interested candidates should email a resume and a brief cover letter describing their interest in the role and relevant experience to HR@digitaltrends.com with the subject line "Brand Partnerships Lead, [Your Name]."

Applications will be reviewed on a rolling basis. Qualified candidates can expect a response within 10 business days.

EQUAL EMPLOYMENT OPPORTUNITY STATEMENT

Digital Trends Media Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, veteran status, marital status, pregnancy, or any other characteristic protected by federal, state, or local law.

Employment decisions at DTMG are based on qualifications, merit, and business need.

DTMG is committed to providing reasonable accommodations to qualified individuals with disabilities and disabled veterans in our job application process. If you need assistance or an accommodation to apply for a position, please contact HR@digitaltrends.com.