What are the responsibilities and job description for the Account Manager position at Digital Trax?
Company Description Digital Trax is a digital marketing agency focused on helping B2B technology and service providers engage niche audiences with targeted, data-driven strategies. The company’s mission is to drive scalable growth, build strong sales pipelines, and replace outdated tactics with effective, modern marketing approaches. Digital Trax partners closely with clients to understand their markets and deliver measurable results. Team members work in a dynamic environment where innovation, accountability, and client success are central to everything they do.
Role Description This is a full-time, hybrid Account Manager role based in Baltimore, MD, with flexibility to work from home part of the week. The Account Manager will serve as the primary point of contact for a portfolio of B2B clients, building strong relationships and ensuring that digital marketing initiatives align with their business goals. Day-to-day responsibilities include managing client communications, leading status calls, coordinating project timelines, and translating client requirements into clear briefs for internal teams. The role involves overseeing campaign execution, monitoring performance, preparing reports, and recommending optimizations based on data and client feedback. The Account Manager will also support proposal development, contribute to account growth strategies, and collaborate closely with marketing, creative, and technical teams to deliver high-quality work on time and within scope.
Qualifications
- Client relationship and account management skills, including stakeholder communication, expectation setting, and conflict resolution.
- Experience coordinating digital marketing projects, managing timelines, and aligning cross-functional teams toward shared goals.
- Ability to interpret campaign data, develop insights, and present clear performance reports and recommendations to clients.
- Strong written and verbal communication skills, with the ability to translate complex concepts into straightforward client updates.
- Familiarity with B2B marketing concepts, sales funnels, and lead generation strategies; experience with tech or service providers is a plus.
- Comfort with common digital marketing tools and platforms (e.g., CRM systems, marketing automation, analytics dashboards).
- Proven ability to work in a hybrid environment, managing time effectively between in-office collaboration and remote work.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Demonstrated problem-solving skills, attention to detail, and a proactive, results-oriented mindset.