Co-Founder & Managing Partner

Company: Demand Standard

Location: Raleigh NC (Hybrid)

Employment Type: Full-time

Level: Executive / Co-Founder

Demand Standard is a B2B demand and revenue growth firm focused on helping ambitious companies build the systems required to lead their markets. The firm integrates strategy, demand generation, pipeline development, and revenue systems into a unified operating model designed to improve commercial performance, pipeline quality, and growth predictability. Demand Standard serves growth-stage and established B2B companies across technology, professional services, and other high-value markets.

Position Summary

Demand Standard is seeking a Co-Founder & Managing Partner to help lead the development and scale of the firm. This executive will be responsible for the operating and delivery functions of the business, including client delivery, organizational design, talent, resource planning, delivery quality, account performance, and professional-services economics. The ideal candidate has experience operating or scaling a consulting, agency, RevOps, technology-services, or other high-value B2B professional-services organization.

This is a founder-level leadership position with meaningful responsibility for company strategy, operating model development, client success, team building, and long-term enterprise growth.

Key Responsibilities

Client Delivery & Account Leadership

• Lead the development and execution of Demand Standard's client-delivery model
• Ensure engagements meet strategic, operational, and commercial objectives
• Oversee executive-level client relationships and strategic account governance
• Establish standards for onboarding, planning, execution, reporting, renewal, and expansion
• Manage escalation and recovery plans for at-risk engagements
• Maintain consistently high standards for client experience and delivery quality

Operations & Professional Services

• Build scalable operating systems for a multidisciplinary professional-services organization
• Manage capacity planning, utilization, resourcing, delivery forecasting, and engagement economics
• Establish performance standards, quality assurance processes, and operational controls
• Improve delivery efficiency while maintaining strategic depth and execution quality
• Partner with executive leadership on financial planning and operating strategy

Team & Talent

• Recruit, manage, and develop high-performing internal and external talent
• Build delivery capability across strategy, demand generation, paid media, SEO/AEO, content, creative, outbound, RevOps, automation, and analytics
• Develop appropriate organizational structures as the business scales
• Determine when capabilities should remain fractional, become dedicated contractors, or transition in-house
• Establish role clarity, accountability, performance expectations, and management cadence

Commercial & Financial Performance

• Protect target gross margins and engagement profitability
• Support pricing, scope development, proposal strategy, and resource planning
• Identify opportunities for account expansion and broader client relationships
• Monitor delivery economics and recommend improvements to staffing and service structure
• Contribute to annual planning, revenue forecasting, and growth strategy

Company Building

• Participate in company strategy, service development, and long-term planning
• Help define the culture, management model, and operating standards of Demand Standard
• Support development of new capabilities, intellectual property, and strategic offerings
• Help transition the company from founder-led execution to a scalable professional-services organization

Qualifications

• 8 years of leadership experience in consulting, agency, RevOps, technology services, or another B2B professional-services environment
• Demonstrated experience managing a meaningful services P&L or business unit
• Experience leading multidisciplinary client-delivery teams
• Strong understanding of utilization, capacity planning, gross margin, resource allocation, and professional-services economics
• Track record managing senior client relationships with founders, CEOs, CROs, CMOs, or other executive stakeholders
• Experience building repeatable delivery processes and operating systems
• Strong organizational leadership and talent-management capabilities
• Commercial judgment and experience supporting complex B2B sales or account expansion
• Ability to operate effectively in an early-stage, high-accountability environment
• Strong written, verbal, and executive communication skills

Preferred Experience

• Experience scaling a professional-services organization beyond founder-led delivery
• Background working with B2B SaaS, technology, consulting, or professional-services companies
• Experience serving venture-backed, private-equity-backed, growth-stage, or enterprise clients
• Familiarity with CRM, RevOps, marketing automation, analytics, AI-enabled workflows, and modern GTM infrastructure
• Experience building or managing distributed teams and specialist contractor networks
• Prior experience as a founder, partner, managing director, COO, or senior agency/consulting executive

Leadership Profile

The successful candidate will demonstrate:

• Strong ownership mentality
• High standards for client delivery
• Sound financial and operational judgment
• Ability to balance strategy and execution
• Comfort operating with ambiguity
• Strong decision-making discipline
• Ability to build systems without creating unnecessary complexity
• Executive presence with both clients and internal teams

Compensation

Structured to reflect the founder-level nature of the role and may include:

• Meaningful equity ownership
• Performance-based compensation
• Cash compensation aligned with company revenue and operating milestones
• Long-term participation in enterprise value creation

Final structure will depend on experience, level of commitment, and responsibilities.

Location & Travel

• Our HQ is based in Raleigh NC.
• Candidates should be local, with the ability to work in a hybrid capacity (mostly remote).
• Travel will be required periodically for strategic client meetings, company planning, industry events, and other executive responsibilities.

Application Process

Candidates should submit the following:

• Resume or professional background
• Summary of relevant leadership experience
• Examples of professional-services organizations, teams, or P&Ls managed
• Experience with client delivery, operations, and team building
• Brief explanation of interest in the opportunity