What are the responsibilities and job description for the Programmatic Trader position at Daviselen Advertising?
This role drives execution and improvement of programmatic media buying (CTV, Display, Rich Media) for DR and Branding clients.Main Duties and ResponsibilitiesSupport planning, buying and optimization of programmatic media across multiple media types for a portfolio of clientsImplement best practices for bidding, budget management, and reportingSupport the documentation of optimizations and learningsCollaborate with account and product personnel on programmatic media plansEducate internal and external teamsDesign and implement strategies to improve performance for clients, supporting recommendations with results data Work to establish and manage existing PG, PMP, or other inventory lines with vendorsWork with media planning teams on recommendations for buy adjustments, performance optimizations, and strategic alignmentWork with first party and third party data providers to best target potential customers along the varied purchase funnel for each clientSupport planning and buying teams on invoice reconciliation and buy information entry into our financial systemRequirementsAt least 2 year of hands-on programmatic buying experienceProven ability to drive programmatic performanceProven ability to thrive in highly collaborative work environmentsAdvanced user of at least one DSP (TTD and Amazon preferred)Knowledge of statistical concepts relevant to optimization, as well as scientific testing in live media environmentsStrong familiarity with ad operations and campaign management (e.g. tagging, ad-servers, conversion tracking and attribution, etc)
Salary : $65,000 - $75,000