What are the responsibilities and job description for the Web & Digital Content Manager position at Dartmouth College?
Position Purpose
The Web & Digital Content Manager serves as the primary manager for Dartmouth Engineering’s website and digital communications channels, responsible for making timely content updates and continuous improvements to promote engineering research, education, and innovation at Dartmouth. The position also plays an integral role in supporting digital engagement efforts that broaden outreach to target audiences and drive traffic to the website. This position collaborates closely with stakeholders to ensure accuracy, clarity, and accessibility across Dartmouth Engineering’s website and other digital channels in alignment with best practices; coordinates, creates, and proofreads effective, on-brand copy and visual assets; and helps create new web pages, microsites, and digital newsletters.
Description
Required Qualifications - Education and Yrs Exp
Bachelors plus 2-3 years' experience or equivalent combination of education and experience
Required Qualifications - Skills, Knowledge and Abilities
- Bachelor’s degree in communications, marketing, or related field; or equivalent combination of education and relevant experience.
- Minimum three years of professional experience in web design, digital communications, or related field.
- Proficiency with website content management systems (eg. Craft, WordPress), basic web languages, and office tools, including Microsoft Office, Google Workspace, and Zoom.
- Exceptional attention to detail, particularly in proofreading and editing.
- Strong written communication skills, with ability to distill complex topics into clear, accessible language for digital platforms.
- Strong aesthetic sense with good judgement for digital layout and photo selection and cropping.
- Strong critical thinking and problem-solving skills, with ability to identify how different pieces are connected across the digital ecosystem.
- Highly organized and solutions-oriented, with ability to balance both independent and collaborative work across in-person and remote teams.
- Collaborative and adaptable team player with excellent relationship-building skills, open and responsive to feedback, and willing to learn new tools and approaches.
- Familiarity with SEO, digital accessibility, UX, and web content strategy best practices.
- Demonstrated commitment to building and contributing to a welcoming and inclusive workplace and learning environment.
- Ability to work occasional nights and weekends, as needs arise.
Preferred Qualifications
- Experience working in a higher education environment, with appreciation for scientific and engineering storytelling.
- Experience with web analytics tools and applications (eg. Google Analytics).
- Experience with email communications tools (eg. CampaignMonitor, MailChimp, ConstantContact).
- Familiarity with Jekyll, LightWidget, SociableKIT, or similar tools.
Department Contact for Recruitment Inquiries
Associate Director of Web and Digital Strategy
Department Contact Phone Number
6036463557
Department Contact for Cover Letter and Title
Linda Braden
Department Contact's Phone Number
Equal Opportunity Employer
Dartmouth College is an equal opportunity employer under federal law. We prohibit discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, marital status, or any other legally protected status. Applications are welcome from all.
Background Check
Employment in this position is contingent upon consent to and successful completion of a pre-employment background check, which may include a criminal background check, reference checks, verification of work history, conduct review, and verification of any required academic credentials, licenses, and/or certifications, with results acceptable to Dartmouth College. A criminal conviction will not automatically disqualify an applicant from employment. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.
Is driving a vehicle (e.g. Dartmouth vehicle or off road vehicle, rental car, personal car) an essential function of this job?
Not an essential function
Special Instructions to Applicants
Dartmouth College has a Tobacco-Free Policy. Smoking and the use of tobacco-based products (including smokeless tobacco) are prohibited in all facilities, grounds, vehicles or other areas owned, operated or occupied by Dartmouth College with no exceptions. For details, please see our policy. https://policies.dartmouth.edu/policy/tobacco-free-policy
Additional Instructions
Key Accountabilities
Description
Website Content Management and Maintenance
- Serves as the first point of contact for web requests, building positive working relationships across the school, and contributing to a collaborative and solution-oriented team culture.
- Makes timely content updates across Dartmouth Engineering’s website and associated web properties, in alignment with brand and editorial style guidelines and optimized for SEO, accessibility, and user experience.
- Monitors and maintains quality, consistency, and accuracy of web copy, visual assets, and functionality across Dartmouth Engineering’s web properties to ensure appropriate references, up-to-date information, and links to/ from website and web properties.
- Proactively manages recurring content updates and regular maintenance.
- Builds web pages, subsites, and microsites within content management systems to support faculty research and teaching activities, new programs, or emerging initiatives.
- Consults with faculty on the development of research, lab, and group websites; connects faculty to appropriate campus resources or recommends appropriate external vendors.
- Troubleshoots, tests, and resolves technical issues in collaboration with the Computing Services team for interactive web tools, database integration, and other enhancements to meet strategic goals.
- Responds to critical web downtime issues as needs arise.
Percentage Of Time
60%
Description
Digital Communications Support
- Supports the production of e-newsletters to target Dartmouth Engineering audiences at planned intervals. Maintains recipient lists and tracks open rates and engagement to inform strategy and optimize future campaigns.
- Supports related digital production workflows, including digital asset management. Optimizes images and video for the web and digital communications.
- Supports and contributes to social media and digital marketing activities.
- In close partnership with senior leaders, assists in publishing emergency notifications and information on the web as needed, exercising discretion, professional judgement, and following established protocols.
Percentage Of Time
30%
Description
Support Best Practices
- Evaluates usability, accessibility, and target-audience issues, including website traffic analysis, and recommends upgrades and improvements.
- Stays current with best practices for web and digital communications.
- Develops and maintains clear documentation of web processes and workflows.
- Trains colleagues on content management systems and web best practices.
Percentage Of Time
10%
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Demonstrates a commitment to diversity, inclusion, and cultural awareness through actions, interactions, and communications with others.
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Performs other duties as assigned.
Salary : $65,000 - $75,000