What are the responsibilities and job description for the Salesforce Lead developer position at Danta Technologies?
Employment Eligibility Statement
Due to specific project and client requirements, this position is open to U.S. Citizens and U.S. Lawful Permanent Residents (Green Card holders). Sponsorship is not available at this time.
Danta Technologies evaluates all candidates in compliance with the Immigration and Nationality Act (INA) and EEOC guidelines. All hiring decisions are made without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic.
Note
This role is based in Providence, RI, with a strong preference for candidates who can work onsite
Key Responsibilities
Salesforce Marketing Cloud:
Technical Skills
Benefits: Danta offers a compensation package to all W2 employees that are competitive in the industry. It consists of competitive pay, the option to elect healthcare insurance (Dental, Medical, Vision), Major holidays and Paid sick leave as per state law.
The rate/ Salary range is dependent on numerous factors including Qualification, Experience and Location.
Due to specific project and client requirements, this position is open to U.S. Citizens and U.S. Lawful Permanent Residents (Green Card holders). Sponsorship is not available at this time.
Danta Technologies evaluates all candidates in compliance with the Immigration and Nationality Act (INA) and EEOC guidelines. All hiring decisions are made without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic.
Note
This role is based in Providence, RI, with a strong preference for candidates who can work onsite
Key Responsibilities
Salesforce Marketing Cloud:
- Design, develop, and implement solutions in Salesforce Marketing Cloud
- Build and manage multichannel campaigns using:
- Email Studio
- Journey Builder
- Automation Studio
- MobileConnect
- Implement and manage realtime personalization campaigns using Salesforce Marketing Cloud Personalization (Interaction Studio)
- Configure user tracking, events, and data models including:
- User profiles
- Product/content catalogs
- Behavioral and interaction data
- Develop and deploy web personalization experiences such as popups, banners, and recommendations
- Configure and manage Web SDK and sitemap configuration
- Create dynamic and personalized email content using:
- AMPscript
- SSJS (ServerSide JavaScript)
- Design and optimize data models using Data Extensions
- Build audience segments and targeting rules
- Manage triggered and transactional messaging
- Perform A/B testing and campaign optimization using performance insights
- Monitor campaign performance, troubleshoot issues, and ensure deliverability best practices
- Integrate Salesforce Marketing Cloud with external systems using REST/SOAP APIs
- Ensure accurate data capture, identity resolution, and customer profile consistency
- Good understanding of the Salesforce ecosystem and how it integrates with Marketing Cloud
- Working knowledge of Sales Cloud, including core objects such as Leads, Contacts, Accounts, Opportunities, and Campaigns
- Experience with Marketing Cloud Connect and CRMSFMC data synchronization
- Ability to align marketing journeys with lead management, nurturing, and handoff to sales team
- Basic understanding of Salesforce data models, roles, profiles, and permissions
- Nice to have knowledge on LWC, Apex Trigger, Batch classes, SOQL
- Engage with customers and business stakeholders to understand requirements
- Translate business and marketing objectives into scalable Salesforce solutions
- Work closely with marketing, sales, and technical teams to ensure successful delivery
- Provide implementation guidance and recommend best practices
Technical Skills
- Handson experience with Salesforce Marketing Cloud
- Strong experience with Marketing Cloud Personalization (Interaction Studio), Mobile Connect, Email Studio
- Proficiency in AMPscript, SSJS, JavaScript, HTML, and CSS
- Experience with data modeling, segmentation, and automation
- Knowledge of APIs and system integrations
- Understanding of eventbased tracking and personalization concept
Benefits: Danta offers a compensation package to all W2 employees that are competitive in the industry. It consists of competitive pay, the option to elect healthcare insurance (Dental, Medical, Vision), Major holidays and Paid sick leave as per state law.
The rate/ Salary range is dependent on numerous factors including Qualification, Experience and Location.
Salary : $50 - $55