People Operations & Comms Coordinator

We as

Cynos Express LLC is a multicultural, Asian-owned small business building a portfolio of consumer brands across major e-commerce channels from food and wellness to home and lifestyle. Our team brings together talent from around the world and the U.S. We're a small, hands-on team, and we're looking for someone who can keep our operations organized and accountable, while also lending a creative hand to our growing social media and influencer presence.

Role

This role is built around two priorities: keeping our small team on track day to day, and supporting our brand's presence online.

The core of this job is operations and people management — Ours is a lean setup. You'll work side by side with all of them, which means your work here touches the entire operation, not just a single department, assigning tasks, tracking progress, and following up so nothing falls through the cracks. You'll also handle administrative work like scheduling, hiring coordination, and vendor communication.

The remaining part of the role supports our social media and influencer outreach — researching creators, managing outreach and communication, and helping bring campaigns to life alongside the team.

We're a growing startup still building our internal systems, so this role is as much about helping us create processes as it is about executing them.

Responsibilities

People & Performance

• Oversee day-to-day work of a small team across warehouse, fulfillment, and design functions
• Assign daily tasks and track individual performance with consistent follow-up
• Proactively flag and address anyone falling behind
• Manage staff schedules, attendance, and time-off requests
• Provide daily operational summaries to leadership
• Support onboarding and training of new hires

Hiring & HR Coordination

• Post job openings on Indeed, LinkedIn, and other platforms
• Screen applicants and coordinate interviews with leadership
• Maintain organized employee records

Administrative & Compliance

• Prepare and maintain business documents and company records
• Assist with e-commerce platform compliance documentation
• Coordinate business filings, insurance records, and renewals
• Assist with trademark coordination and related filings

Logistics & Vendor Communication

• Communicate with logistics partners and vendors on day-to-day issues
• Follow up on outstanding items with vendors and carriers

Customer Service

• Help manage and resolve customer inquiries, sharing this responsibility with leadership as we build out our customer service process

Social Media & Influencer Support

• Identify and research potential influencers and content creators across TikTok, Instagram
• Reach out to influencers and manage day-to-day communication
• Coordinate product sending, tracking, and follow-ups with influencer partners
• Help create simple, engaging content for our social channels
• Monitor social trends for new outreach opportunities

Who we're looking for

You take ownership naturally. You're comfortable being direct with people — following up on deadlines, holding the team to a standard without being asked. You're someone who is naturally detail-oriented and genuinely enjoys organizing — it's not a skill you're forcing yourself to learn, it's how you're wired. Above all, you're comfortable and genuinely enjoy working in Excel or Google Sheets — building trackers, organizing data, and keeping things structured comes naturally to you. At the same time, you have an interest in branding and social media, and you're comfortable switching between operational and creative tasks throughout the day.

As a new and growing company, we're still building many of our internal systems and processes from the ground up. We're looking for someone who is genuinely committed to building this with us — not just following existing procedures, but staying with the company through that process and helping shape it.

As a small team, we occasionally need everyone to pitch in beyond their core role. We're looking for someone willing to jump in and help, even on tasks outside their usual responsibilities, when the team needs it.

Qualifications

Required

• Strong proficiency in Excel and/or Google Sheets — genuinely enjoys working with spreadsheets and data organization
• Proficient in Google Workspace and task management tools
• Strong written and verbal English communication skills
• Proven ability to supervise and hold a team accountable daily
• Highly organized with strong attention to detail and follow-through
• Comfortable in a small business/startup environment - It's less about a heavy workload and more about flexibility — being ready to pitch in wherever needed, even outside your job description, while we're still building out our systems. In return, you get a rare seat at the table as one of our founding team members, shaping the company as it grows
• Strong aptitude for adopting new software, tools, and systems — and adapting them to fit our team's unique workflow as the company evolves 

Preferred

• Interest or experience in social media, influencer marketing, or content creation (a portfolio or examples of your work is a plus)
• E-commerce, warehouse, or consumer goods experience
• HR coordination, hiring, or scheduling experience
• Experience in operations, office management, or team coordination
• Customer service experience

Compensation & Details

• Job type: Full-time, On-site
• Location: East Rutherford, NJ
• Salary: $35,000 starting/year — and open beyond this range for the right candidate, based on experience, capability, and attitude
• Schedule: 8:30 AM – 5:00 PM, Monday through Friday. As we continue to build our systems and scale the company, this schedule may shift over time — you'll be part of shaping what that looks like 

Please submit your resume to hr@cynosexp.com. If you have any examples of social media or creative work, feel free to include them