Sales Manager

This is a commission based role with uncapped potential. An hourly rate is paid for in-studio hours. All additional hours are flexible and paid from earned sales commissions. We are looking for someone who is ambitious, passionate about fitness, has a strong desire to learn and constantly improve to increase earning potential.

Your Role & Responsibilities

1. Studio Leadership & Operations

• Be the face of the studio, ensuring a welcoming and high-energy environment for riders and staff.
• Oversee all studio operations to ensure smooth and efficient daily functionality.
• Manage studio scheduling, ensuring classes are properly placed to optimize utilization and attendance.
• Hold weekly team meetings with instructors and CBX staff to review studio performance and KPIs.
• Ensure that daily checklists are completed to maintain a clean and organized studio.
• Monitor studio platforms (The Tap, Digital Stack, PIQ, Club Ready, Owner’s App, Yext, etc.) for performance tracking and marketing needs.
• Regularly take classes (at least 1x/month per instructor) to stay connected with the product.

2. Sales, Membership Growth & Performance Tracking

• Understand studio KPIs, including leads, memberships, revenue, class utilization, and new rider conversions.
• Monitor and analyze daily, weekly, and monthly reports to track:
• Sales and membership growth
• Cancellations and freezes
• Class utilization
• Lead traffic trends (notifying the owner of any dips in digital leads)
• Hold the team accountable for driving leads through grassroots marketing, referrals, and member engagement.
• Develop and execute local marketing strategies to attract and retain members.
• Support the team in new rider conversions, ensuring FTRs have an excellent experience with follow-ups via calls, texts, or emails.

3. Team Management & Culture Development

• Hire, train, and manage CBX staff and instructors to uphold CycleBar standards.
• Oversee team payroll in collaboration with the franchisee.
• Ensure the studio is properly staffed each week to maintain operational efficiency.
• Hold team members accountable for promoting their classes, maintaining studio cleanliness, and meeting performance goals.
• Foster a positive studio culture, where staff and members feel valued, engaged, and excited to return.
• Plan team-building opportunities outside the studio to strengthen relationships and team cohesion.

4. Marketing & Event Planning

• Plan studio events, theme rides, and holiday promotions at least 2-3 months in advance to drive engagement and lead generation.
• Ensure social media calendars are built out 1-2 months in advance and populated in Digital Stack.
• Manage studio communications, ensuring emails are sent weekly and marketing assets are up to date.
• Develop and submit any additional studio asset requests via the Custom Request form.

5. Rider Experience & Community Building

• Ensure all FTRs receive an excellent experience through personal check-ins and follow-ups.
• Work with instructors to create engaging post-class announcements and hold them accountable for delivering them.
• Attend weekly support calls and communicate key takeaways to the team.
• Respond to incoming studio inquiries in a timely and professional manner.

Why Your Role Matters

As the General Manager, you set the tone for the entire studio—from operations and sales to team culture and member experience. Your leadership directly impacts studio growth, community engagement, and overall success. By holding your team accountable and staying aligned with KPIs, you ensure that CycleBar continues to thrive and provide an unparalleled fitness experience.

Benefits:

• Employee discount
• Studio membership
• Flexible schedule
• Uncapped commision