Marketing Account Director

CUENTO is hiring an experienced Marketing Account Director to join our San Diego team. The Marketing Account Director is responsible for overseeing key client relationships, crafting and driving brand and marketing strategy, and ensuring the successful execution of integrated marketing campaigns. This role sits at the intersection of strategy, client service, and execution, owning accounts end-to-end while serving as a trusted advisor and POC to clients.

The ideal candidate is both a strategic thinker and a doer: someone who can build smart, results-driven marketing plans, guide teams through execution, and confidently lead conversations with both sports and enterprise clients.

To succeed in this role, you need to be able to maintain long-term, trusting relationships with clients, expand trust with existing partners, track and report on current scope status and costs associated, and identify new business opportunities.

Apply here: https://cuentomarketing.com/careers/marketing-account-director/

Duties & Responsibilities

• Serve as the primary point of contact for assigned clients, building strong, long-term partnerships
• Lead account planning, execution, and day-to-day management across multiple clients and initiatives
• Anticipate client needs, identify growth opportunities, and proactively recommend solutions
• Own client communication, presentations, and reporting
• Develop comprehensive, integrated marketing strategies aligned with client business goals and review with client strategy lead for approval
• Lead the creation and execution of marketing plans across paid and owned channels
• Translate business objectives into actionable marketing tactics and measurable KPIs, with a focus on driving outcomes
• Guide clients through campaign planning, launches, optimization, and post-campaign analysis
• Oversee execution across all marketing tactics, including paid advertising, digital, social, content, email, partnerships, and experiential
• Ensure work is delivered on time, on budget, and to a high standard of quality
• Monitor performance and optimize campaigns based on data and insights
• Cooperating with other departments to define marketing campaign plans and ensure they align with the desired outcomes
• Partner closely with video and design creative teams to shape, develop, and refine creative concepts and assets from early ideation through final execution

Requirements

• 6 years of experience in marketing, account management, and client services
• Proven expertise in marketing strategy and building integrated marketing plans
• Hands-on experience across paid advertising and a wide range of marketing tactics
• Strong background in managing and growing client accounts
• Experience working with sports and/or enterprise-level clients is highly desirable
• Exceptional client-facing and presentation skills
• Ability to lead confidently, manage multiple priorities, and make strategic decisions
• Highly organized, proactive, and comfortable operating in a fast-paced environment
• Strategic thinker with an execution-first mentality
• Results-driven, detail-oriented, and solutions-focused
• Curious, adaptable, and eager to stay ahead of marketing trends and innovation

CUENTO is an equal opportunity employer. This full-time position is located in our San Diego office and includes a competitive benefits package.

Compensation $100,000 - $125,000 (based on experience)