What are the responsibilities and job description for the VP of Marketing (Digital + Branding) position at Creative Circle?
Job Title: VP of Marketing
Start Date: Ready to Interview and Hire
Duration: Full-Time BONUS
Location: Scottsdale, AZ (Relocation assistance available)
Overview:
Our wholesale supplier client is seeking an experienced VP of Marketing to lead the organization's brand evolution, digital marketing strategy, and ecommerce growth initiatives. Reporting directly to the CEO, this executive will play a pivotal role in driving business growth through modern digital marketing, customer engagement, and brand transformation.
This opportunity is well-suited for either an experienced VP of Marketing seeking a highly visible transformation role or a high-performing Marketing Director who is ready to take the next step into executive leadership. The organization is undergoing a significant rebranding effort, implementing Salesforce, optimizing marketing performance across channels, and investing in the future of its ecommerce experience. They are looking for a strategic marketing leader with the ability to drive digital growth, lead brand transformation, build teams, and influence business outcomes at an executive level.
\This is a fully onsite role in Scottsdale, AZ. Relocation assistance is available for qualified candidates.\
Responsibilities:
- Lead the overall marketing strategy across digital and traditional channels
- Lead company rebranding efforts and develop a modern, mission-aligned brand strategy
- Oversee PPC, paid search, retargeting, SEO, affiliate marketing, email marketing, social media, direct mail, website UI/UX, and analytics
- Drive growth of the ecommerce business through data-driven marketing initiatives
- Partner with internal stakeholders and external agencies to improve marketing performance and ROI
- Assess agency effectiveness, marketing spend, and channel performance
- Support Salesforce implementation and ensure marketing technology is effectively integrated across the business
- Build and scale account-based marketing capabilities and customer engagement programs
- Own ecommerce marketing strategy and partner on website redesign and user experience initiatives
- Develop content and communication strategies across digital and traditional channels
- Build, lead, mentor, and develop a high-performing marketing team
- Conduct market research and identify opportunities to improve efficiency, conversion, and revenue growth
- Develop strong relationships with key customers, vendors, and strategic partners
Requirements:
- Bachelor's degree in Marketing, Communications, or related field
- 10 years of progressive marketing leadership experience in an eCommerce, retail, CPG, or wholesale environment
- Significant digital marketing leadership experience
- Expertise in:
- Paid Search (PPC)
- SEO
- Email Marketing
- Affiliate Marketing
- Website Analytics
- Ecommerce Marketing
- Proven brand management and strategy experience
- Experience managing agencies and marketing budgets
- Strong analytical and data-driven decision-making skills (proficiency in MS Office Suite, Google Analytics, Klaviyo, and SEMrush)
- Demonstrated success building and leading high-performing teams
- Excellent written and verbal communication skills
What Success Looks Like in the First 6-12 Months:
- Improve marketing efficiency and revenue performance across key customer segments
- Optimize paid search, SEO, email, affiliate, and ecommerce marketing channels
- Make significant progress on the company's rebranding initiative
- Support successful Salesforce implementation and adoption
- Establish strong relationships with strategic customers, vendors, and agency partners
- Drive the website redesign and user experience strategy forward
- Build a scalable marketing organization positioned for long-term growth
Additional Information:
- Manages a small internal team and external agency partners; expect to build an internal team
- Relocation assistance available
- Minimal travel required
- Opportunity to lead a highly visible transformation initiative across brand, digital marketing, technology, and e-commerce functions
- Strong work/life balance
- Highly desirable profit-sharing program
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.
Email Your Resume In Word To
Amy.Banks@jobalert.creativecircle.com
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.
Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : AB19-VPofMarketingAZL137 -- in the email subject line for your application to be considered.
Amy Banks - Senior Recruitment Manager
For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.This is a new role.
This job was first posted by Creative Circle on 10/20/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.
Everforth Creative Circle is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.
Copyright © 2026 Everforth, Inc. All rights reserved.
Salary : $175,000 - $200,000