What are the responsibilities and job description for the Paid Social Specialist position at Creative Circle?
Our Retail client is seeking a Paid Social Specialist to join their team for the next 3 months, 40 hours/week. This role is hybrid onsite 3 days a week in Framingham, MA.
Role Summary
The Paid Social Specialist is responsible for supporting the strategy, execution, optimization, and performance analysis of paid social media campaigns within an in-house media buying team. This role serves as a key contributor in managing campaign activation across social platforms, delivering actionable insights, driving performance improvements, and collaborating with cross-functional partners to achieve business objectives. The ideal candidate combines hands-on platform expertise with strong analytical thinking, project management skills, and a passion for digital marketing innovation.
Top Must Have Skills
3-4 years of hands-on paid social media planning, buying, and campaign management experience.
Expert-level experience with Meta Ads Manager, including campaign setup, optimization, reporting, and performance analysis.
Strong analytical skills with the ability to interpret campaign data, identify insights, and communicate recommendations to stakeholders.
Experience developing and executing A/B tests to improve campaign performance and efficiency.
Excellent project management, organization, and communication skills in a fast-paced environment.
Additional Qualifications
Experience with Pinterest, TikTok, or other social advertising platforms preferred.
Retail, ecommerce, and/or performance marketing experience is highly desirable.
General understanding of digital analytics platforms such as Adobe Analytics.
Experience working in a media agency, vendor, or client-side marketing environment.
Knowledge of additional digital media channels, including paid search, online video, and affiliate marketing.
Advanced proficiency in Microsoft Office Suite, particularly Excel.
Collaborative team player with strong relationship-building skills.
Detail-oriented, self-motivated, and results-driven mindset.
Ability to manage multiple projects and priorities simultaneously.
Bachelor's degree in Marketing, Advertising, Communications, or a related field.
Responsibilities
Paid Social Strategy and Execution
Execute and manage day-to-day paid social campaigns from setup through launch, optimization, and reporting.
Support the Paid Social Manager with media planning, forecasting, and campaign strategy development.
Serve as a primary point of contact for planning and brand teams regarding campaign execution and performance.
Monitor campaign delivery and performance to ensure goals and KPIs are achieved.
Identify optimization opportunities and implement performance-driven recommendations.
Develop and execute A/B testing strategies to improve campaign outcomes.
Performance Reporting and Analysis
Lead campaign reporting and performance analysis efforts.
Translate campaign data into actionable insights and strategic recommendations.
Track key performance metrics and communicate results to various stakeholder groups.
Maintain campaign documentation and ensure reporting accuracy.
Platform Expertise and Innovation
Act as a subject matter expert in paid social advertising.
Stay informed on platform updates, industry trends, and emerging opportunities across social media channels.
Share best practices, insights, and innovative recommendations to improve campaign performance.
Contribute to ongoing digital marketing education and knowledge-sharing initiatives.
Cross-Functional Collaboration
Partner closely with Planning, Measurement, Creative, Brand Marketing, agency, and platform teams to deliver integrated campaigns.
Collaborate with creative stakeholders to develop briefs, provide feedback, and identify content strategies that drive results.
Work alongside paid search, affiliate, and online video teams to support cross-channel planning and execution.
Build and maintain strong relationships with platform representatives and external vendors.
Provide guidance and training to junior team members on campaign execution and platform management.
Process and Operational Excellence
Oversee campaign workflows, trafficking coordination, optimization processes, and partner communications.
Ensure campaigns are executed accurately, efficiently, and on schedule.
Proactively identify process improvements that enhance team effectiveness and campaign performance.
Take ownership of assigned projects and consistently deliver high-quality work with attention to detail.
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.
Benefits
Email Your Resume In Word To
Meggan.Sharma@jobalert.creativecircle.com
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.
Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : MS14-1998111L392 -- in the email subject line for your application to be considered.
Meggan Sharma - Recruiter, National Delivery
For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.This is a new role.
This job was first posted by Creative Circle on 09/25/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.
Everforth Creative Circle is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.
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Salary : $40 - $45