Director of Partnerships + Business Development

About UsCRAFTSMAN is breaking the mold and redefining how creativity happens. We're a global team of top-tier creators and technologists building a suite of tools that empower brands and teams to produce world-class creative – faster, smarter, and at scale.Recognized by Inc. 5000 and Deloitte Fast 500 as one of the fastest-growing companies in the U.S., CRAFTSMAN continues to push boundaries at the intersection of creativity and technology.In addition to our cutting-edge platform, we offer creative services capable of delivering every type of ad — from interactive playables to rich media and high-impact video. Our partnerships span some of the world's most iconic brands, including Nike, Microsoft, Wizards of the Coast, and Niantic.By combining powerful tools with expert creative execution, we help leading teams plan, streamline, optimize, and automate the entire creative process.Our mission is simple: empower creativity. We are driven to enable the highest levels of creativity, interactivity, and efficiency through the perfect blend of technology and human craft.Learn more at www.craftsmanplus.comAbout the RoleThe Director of Partnerships & Business Development will lead the strategy, growth, and evolution of the CRAFTSMAN partner ecosystem - shaping the future of how brands reach audiences on mobile.This individual is responsible for developing and deepening strategic relationships with key DSPs, ad tech platforms, and industry partners, driving both business and technical integrations that create measurable value for all stakeholders. Through these partnerships, they will unlock new monetization opportunities, enable joint success, and expand the reach and impact of the CRAFTSMAN platform.In addition to driving partnerships, this role will take a hands-on approach to new business development - owning the full sales cycle from prospecting to close, and ensuring partners and clients see tangible, long-term value through collaboration with CRAFTSMAN .Reporting to the CRO, this is a highly cross-functional, strategic, and execution-oriented position that bridges relationship management, platform growth, and revenue generation. The ideal candidate is both a strategic connector and a driven individual contributor, capable of identifying opportunities, nurturing partnerships, and closing meaningful deals that accelerate growth for CRAFTSMAN and its partners alike.What You'll DoBuild and expand relationships with key DSP, MMP, and channel partners to maximize mutual growth opportunities.Develop joint business plans, co-marketing initiatives, and integration roadmaps with partners to enhance visibility and referral flow.Ensure Craftsman remains front-of-mind with all partners — actively tracking incentive programs, platform credits, and ecosystem updates.Serve as the main point of contact for platform partners; provide strategic insights, success metrics, and feedback loops to Product and Engineering.Identify and negotiate partnership models that drive shared success, including preferred status, revenue sharing, or co-branded initiatives.Work closely with Customer Success to strengthen relationships with existing DSP and ad tech platforms to ensure continuous flow of campaigns leveraging CM creatives on mutual partners. Establish structured client–partner mapping frameworks and lead recurring alignment sessions with internal and external stakeholders to uncover joint growth opportunities, facilitate strategic introductions, and maximize mutual success.Collaborate cross-functionally with Creative Services and Customer Success to identify and engage clients who can benefit from testing with our strategic partners. Approach each opportunity with intention, ensuring a balanced focus between partner growth objectives and delivering measurable success for existing advertisers.Own the full sales cycle: prospecting, demoing, negotiating, and closing deals for both SaaS and service offerings.Develop and execute a personal sales strategy aligned with company goals.Manage CRM pipeline with precision, maintaining accurate forecasts and progress tracking.Craft proposals, pricing models, and own commercial negotiations.Collaborate with Marketing and Product to ensure alignment between client needs, product roadmaps, and go-to-market messaging.Requirements7 years of experience in sales, partnerships, or business development within ad tech, SaaS, or performance marketing.Proven success in building and scaling platform partnerships that drive measurable revenue outcomes.Deep understanding of the programmatic and digital advertising landscape, including DSPs, MMPs and creative technology.Exceptional relationship builder and communicator with strong influencing and negotiation skills.Analytical and data-driven with experience using CRM and performance analytics tools to inform strategy.Entrepreneurial, hands-on mindset with the ability to operate independently while collaborating cross-functionally.PerksRemote working flexible schedulesFlexible paid time off401k plan with employer matchCompetitive benefits, and more!CM ValuesOwnershipAccountabilityIntegrityCuriosityAction