What are the responsibilities and job description for the Sales Associate position at Cove Communities?
Primary Duties & Responsibilities
- Completion of sales training and mastering the necessary skills to become a Sales Associate (minimum of six weeks training required).
- Ensure high levels of customer satisfaction through excellent sales service.
- Assess customer's needs and provide assistance and information on home features and benefits that will ‘fit’ those needs and desires.
- Master Cove Sales Experience by learning the process and following the experience checklist.
- Follow and achieve the department’s sales goals on a monthly, quarterly, and yearly basis.
- “Go the extra mile” to drive sales.
- Team up with co-workers to ensure exceptional customer service.
- Facilitate weekly and monthly open houses and provide an open house recap to the Sales Manager.
- Cross-sell Cove Communities.
- Input, call, track, manage and follow up on all leads and customers. Maintain CRM system assigned customers daily as needed; SalesForce.
- Inspect the community, model homes, homes for sale, and promotional signage to ensure a retail-ready environment.
- Maintain a professional sales office and ensure that models and home inventory are open and ready during business hours.
- Engage all potential residents/customers immediately upon entering the sales office. Serve as back-up to other members of the sales team as needed.
- List new homes, and Cove owned homes and maintain the website daily by adding new listings.
Required Skills/Abilities
- Trustworthy – reliable and do what you say you’re going to do.
- Responsible – accountability and willing to dig into the root of any issue.
- Organized – be able to maintain files, listings and all sales paperwork in an orderly fashion
- Detailed – pays attention to detail
- Proactive – ability to initiate activities that need to be done without needing prompting
- Team Player – be willing to do whatever it takes to make the sales department successful
- Empathetic – must have a deep desire to understand the concerns that a prospect might be facing and find an ideal solution to best meet their needs and wants.
- Intentional listening – listen with purpose, listen to understand.
- Passionate – love closing the deal and making a difference in the lives of others.
- Focused – driven and self-motivated.
- Basic understanding of sales principles and customer service practices.
- Dedicated to delivering exceptional customer service.
- Ability to perform under pressure and address complaints promptly.
- Ability to accurately process and complete sales contracts and closing paperwork.
- Must understand and be open to learning about selling in a land-lease community.
- Excellent communication skills; friendly, approachable and can build great relationships with customers.
- Excellent phone etiquette.
- Ability to work in a fast pass office and adapt to change.
Education and Experience
- A high school diploma or general education degree (GED) required
- Real Estate License preferred
- 1 year of sales or hospitality experience preferred
- Home sales experience is a plus
- Knowledge of local markets, competition, Real Estate laws/rules, public opinion, local and national trends, and governmental regulations related to home buying
- Working knowledge of Salesforce or comparable CRM
- Track record of over-achieving sales quota
Living Our Core Values
Our Core Values are a way of life, not just empty promises. We’re searching for team members who:
- Love what they do to make our guests’ dreams come true and show it through delivering service excellence authentically.
- Continually raise the bar by investing in their personal development and looking for innovative ways to exceed our guests’ expectations.
- Make every moment count, so our Team Members look forward to coming to work every day, and our guests look forward to creating new memories on their return visits.
- Consistently do the right thing for our Team Members and guests by keeping promises, delivering on commitments and building trust along the way.
- Demonstrate kindness by following the ‘Golden Rule’, ensuring that Team Members and guests have a voice and feel valued.