What are the responsibilities and job description for the Digital Marketing Strategist – SEM Specialist position at Conversion Interactive Agency?
Digital Marketing Strategist – SEM Specialist
Job Summary
Are you a tech-savvy trendsetter who has innovative ideas to improve digital marketing campaigns?
Are you interested in joining the # 1 Top Workplace in Middle Tennessee (Small Business)?
If so, we are looking for an experienced Digital Marketing Strategist to join our digital marketing team. In this role, you will use various digital technologies to help our clients achieve their business growth and recruiting goals. You will identify needs and new opportunities and aspire to provide our clients with innovative recruitment marketing strategies.
Ultimately, you should be able to effectively connect our clients’ brands with qualified candidates.
This is a full-time (8 AM - 5 PM) position working remotely on Mondays and Fridays and on-site Tuesday - Thursday.
Benefits
- 401K
- Health/Dental/Vision Insurance
- Profit-Sharing Program
- PTO
- Monday and Friday Remote Workdays
- Headquarters of FUN!
Responsibilities and Duties
- Set digital marketing strategies using all necessary tools (e.g. search aggregators, website, emails, and social media)
- Research products, services and current strategies to identify new opportunities
- Analyze web traffic metrics and suggest solutions to boost online presence
- Monitor SEO/SEM, marketing and recruiting performance metrics to forecast trends
- Build strong client relationships through weekly/monthly calls
- Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
- Liaise with creative and client services teams to optimize our customer experience
Qualifications and Skills
Experience:
- Required: 2 years proven SEM Experience
- Required: 2 years of Google Ads experience
- Required: 2 years of Meta Ads experience
- Experience in recruiting/HR or recruitment marketing is a plus
- Experience in Transportation is a plus.
Education:
- BA or BS in Marketing, Advertising, or relevant field
Job Type: Full-time
Pay: $55,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Ability to Commute:
- Brentwood, TN 37027 (Required)
Work Location: In person
Salary : $55,000 - $75,000