Marketing Coordinator

Description

At Sight360, we believe sight is our most important sense. It is a priceless gift that goes far beyond how you see the world. Sight is how we move through life, enjoy its wonders and form the memories that define us. That is why we are dedicated to care for our patient’s sight every day.

We’ve assembled the most capable and credentialed multidisciplinary teams across every specialty of vision health – ophthalmology, optometry and optical retail services – to deliver a complete, 360-degree approach to vision care. One seamless patient experience. While we do share a single medical record that allows us to collaborate and coordinate care across all locations and providers, more importantly, we share a common belief and set of principles that guide us as we care for our patients.

That’s the Sight360 difference!

Requirements

The Marketing Coordinator supports the execution of marketing initiatives across the organization with a focus on digital presence, brand reputation, and patient engagement. This individual will assist in managing campaigns, tracking performance, and providing marketing support to area practices. The role requires strong organizational skills, attention to detail, and the ability to collaborate across teams to help promote services and enhance visibility in the community.

Essential Duties and Responsibilities:

• Assist in planning, implementing, and monitoring online and digital marketing campaigns, including social media, email, and web-based initiatives.
• Support search engine optimization (SEO), website content updates, and digital reputation management efforts.
• Collect, analyze, and report on marketing data to evaluate campaign effectiveness and identify opportunities for improvement.
• Help manage the organization’s online presence across multiple platforms, ensuring consistent messaging and branding.
• Assist with email campaigns, newsletters, and patient communications to increase engagement and awareness.
• Provide marketing support to area practices by coordinating local promotions, digital updates, and community outreach initiatives.
• Collaborate with vendors, partners, and internal stakeholders to support marketing projects and campaigns.
• Track key performance indicators (KPIs) and generate reports to inform decision-making.
• Ensure all marketing activities are aligned with organizational goals, brand standards, and compliance requirements.
• Perform other related duties as assigned to support marketing and business development objectives.

Knowledge, Skills, and Abilities Required:

• Bachelor’s degree in Marketing, Communications, Business, or a related field (preferred).
• 2–5 years of experience in marketing, preferably with exposure to campaigns, public relations, digital marketing, analytics or campaign coordination.
• Proficiency in Microsoft Office Suite; familiarity with digital platforms such as Google Analytics, social media tools, email marketing platforms, and website CMS preferred.
• Strong organizational, analytical, and communication skills.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• High attention to detail with a commitment to accuracy and consistency.
• Team-oriented with the ability to collaborate effectively across departments.
• Creative thinker with problem-solving skills and initiative.

Working Conditions:

• Hybrid role: Corporate office and remote work.
• Up to 25% travel to practices and community events, when needed.
• Full-time position or Part-time position.

Pay rate depends on experience level and ranges from $20 to $30 per hour.

Salary : $20 - $30