What are the responsibilities and job description for the Franchise Director position at ChiroWay?
Location: Woodbury, MN
Company: ChiroWay Franchise, LLC
Job Type: Full-Time | Leadership Role
Compensation: Based on experience and industry benchmarks for franchise leadership roles (10–25 unit stage) with performance-based bonuses per new franchise opened.
About ChiroWay: ChiroWay is an emerging franchise brand founded by Trent Scheidecker, DC, ACP, CFE. Each ChiroWay Center is independently owned by Chiropractors dedicated to making self-pay chiropractic care accessible, affordable, and centered around providing high quality, specific chiropractic adjustments for optimal outcomes of care. With 18 Centers across the country and a vision for more national growth; we’re looking for a Franchise Director to lead both the development and support of our franchise network.
The Opportunity: This is a unique opportunity to step into a national leadership role where your contribution will shape the future of a growing franchise brand. You’ll own two vital functions:
Franchise Development – leading the recruitment and onboarding of new ChiroWay Franchisees
Franchisee Support – coaching, mentoring, and optimizing operations for current franchise owners
You’ll work directly with the CEO and play a key role in ChiroWay’s next stage of growth—helping us go from strong to scalable.
Key Responsibilities:
1. Franchise Development
Manage the franchise sales funnel from inquiry to signed agreement
Lead discovery calls, presentations, and Discovery Day events
Build and maintain strong relationships with chiropractic students and recent grads
Represent ChiroWay at events and on-campus recruiting visits
2. Franchise Onboarding
Guide new franchisees through onboarding, training, and Center launch
Coordinate all systems and checklist implementation prior to opening
3. Franchisee Coaching
Provide ongoing support to active franchisees through regular check-ins and performance reviews
Analyze metrics, coach on growth strategies, and ensure alignment with ChiroWay systems
4. Internal Leadership
Collaborate directly with CEO and HQ team to improve support systems
Maintain CRM tracking for leads and franchisee performance
Report weekly on network activity, development progress, and key wins
What We’re Looking For:
- 3 years experience in franchise operations, sales, or development
- Entrepreneurial mindset with high emotional intelligence
- Strong communicator and relationship-builder
- Passion for wellness and or chiropractic
How to Apply
Send your resume to owner and founder of ChiroWay; Trent Scheidecker, DC, ACP, CFE trent@chiroway.com Questions; text Dr. Trent at 612.314.6075
