Demo

Manager of Student Planning & Outreach

Charlotte-Mecklenburg Schools
Charlotte, NC Full Time
POSTED ON 11/23/2025
AVAILABLE BEFORE 12/21/2025
General Definition of Work

The manager of student planning & outreach, under intermittent supervision, performs intermediate-level work with limited decision-making discretion implementing and monitoring a comprehensive enrollment strategy that attracts and retains students. Position assists with the execution of activities related to enrollment projections, school boundaries, and continuation patterns. Employee performs district-level work to carry out Board of Education policies under the direction of the Director of Student Planning & Outreach.

Qualifications

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Salary/Status

Hourly NC 17/ Full-time, 12 months

Reports To

Director of Student Planning & Outreach

Place of Work

The normal place of work is on the premises used by Charlotte-Mecklenburg Schools. Charlotte- Mecklenburg Schools reserves the right to require you to work at such other place(s) as it may reasonably require from time to time.

Essential Functions

  • Adhere to all state, federal, and local laws, policies, and procedures
  • Manage and evaluate the district-wide student planning & outreach program
  • Investigate, analyze, and formulate methods for handling special projects/reports
  • Develop and implement communication strategies to promote school choice program awareness, increase access, and support of family decision-making
  • Manage the school choice lottery process to ensure transparency and fairness of student selection for specialized programs
  • Effectively communicate with parents and relevant stakeholders regarding the school choice lottery application, selection process, waitlist, etc.
  • Collaborate to provide technical expertise for short- and long-term space planning for both academic and non-academic facilities to support programming needs
  • Monitor and support magnet programs through reporting, school visits, identifying program needs, and planning staff development activities
  • Support schools in the acquisition of resources, connecting with community agencies and higher education institutions, and identifying innovative strategies
  • Maintain consistent, accurate, and reliable internal datasets to inform decision-making
  • Deliver data and analytics, such as those required for the annual Comprehensive Data Review process to support strategic initiatives
  • Conduct market analyses, demographic research, and site assessments to support planning and program development initiatives
  • Analyze enrollment trends, student data, and program demands to inform expansion or modification of school choice offerings
  • Collaborate with schools to develop program documentation, interpret program evaluation data, and report on findings
  • Facilitate community engagement events to address concerns, gather input, and build stronger relationships with the community
  • Apply project management procedures and best practices to student programming planning initiatives
  • Coordinate and lead planning meetings with internal and external stakeholders related to immediate, intermediate, and long-term facility impacts
  • Complete local, state, or federal surveys and reports accurately and promptly
  • Prepare reports, memos, presentations, standard operating procedures, process maps, and other correspondence as requested; maintain related websites
  • Participate in professional development and other meetings
  • Create an inclusive environment with positive communication/public relations
  • Perform related work as assigned or required

Knowledge, Skills, Abilities

  • Comprehensive in-depth knowledge and understanding of the principles, practices, and procedures of public school system policies
  • Comprehensive knowledge of the principles, standards, and expectations of school choice lottery and magnet programs
  • Comprehensive knowledge of staff development practices, procedures, and techniques
  • Comprehensive knowledge on how to utilize appropriate data and information to make programming decisions
  • Skilled in program management
  • Skilled in the use of current software to include word processing, spreadsheets, and desktop publishing applications
  • Ability to manage multiple small-scale and large-scale projects simultaneously
  • Ability to learn and use specialized tools, equipment or software related to business needs
  • Ability to implement local, state, and federal rules, guidelines, and procedures into daily business operations
  • Ability to communicate effectively
  • Ability to reason, make judgments, and maintain effective working relationships
  • Ability to employ positive communication skills in all settings/mediums
  • Ability to problem-solve utilizing sound judgment
  • Ability to maintain confidentiality regarding school system business
  • Ability to take initiative, work independently, and exercise sound judgement
  • Ability to develop related charts, graphs, reports, and records pertaining to school planning and strategy
  • Ability to conceptualize, initiate, monitor, and evaluate new and/or current programs
  • Demonstrated ability to work effectively in a deadline-driven, rapidly changing team environment

Education And Experience

  • Bachelor's degree in public administration, business, or education required
  • Minimum of five (5) years' work experience implementing K12 educational programs or other related area required
  • Equivalent combination of education and experience

Special Requirements

  • Possess and maintain a valid driver's license or ability to provide own transportation
  • Travel to school district buildings and professional meetings

Salary.com Estimation for Manager of Student Planning & Outreach in Charlotte, NC
$57,322 to $71,401
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