What are the responsibilities and job description for the Senior GTM Enablement Manager position at cbinsights?
The Role You’ll Play:
The Senior GTM Enablement Manager is a high-impact, individual contributor role focused on boosting sales productivity and scaling GTM operations through data and process excellence. Reporting to the Director of Revenue Operations, you'll turn insights from our sales tech stack into action—streamlining onboarding, refining the customer journey, and optimizing enablement for our Sales and Customer Success teams.
Your Main Tasks:
- Collaborate with internal stakeholders (Sales, Product, Marketing, Research) to align content with go-to-market strategy
- Own monthly Product Launch meeting and coordinate preparation of deck and meeting agenda with Product leaders
- Create and manage a sales training bootcamp program (sales 101/sales fundamental skills)
- Develop and administer Sales certification programs (product, skill, knowledge) for all key products and solutions.
- Conduct needs analyses, interviews Subject Matter Experts, and gathers content for enablement materials.
- Create needed materials, including exercises and activities, using Microsoft Word and Power Point and training technology platforms including Mindtickle.
- Partner with Sales leaders to identify performance gaps and recommend learning solutions.
- Responsible for developing and maintaining productivity dashboards to measure enablement and curriculum design effectiveness.
- Responsible for leading the planning and execution of the yearly Sales Kickoff Event (February).
What you bring to the table:
- Bachelor's degree or equivalent work experience
- 5 years of experience in training or instructional design with strong facilitation and presentation skills
- Proven track record building sales fundamentals and product certification program
- Hands-on experience with tools like Salesforce, Gong, Mindtickle, ZoomInfo, and Sales Navigator
- Sharp communication, project management, and organizational skills
Please note this is a US-based role.
In addition to base salary, this role is also eligible for a bonus opportunity.
A little bit about our pay practices: Typically, we will hire at our Hiring Target, but actual starting pay may be based on several factors, including, but not limited to, market rate, the qualified pool of candidates, internal compensation, candidate experience, and budgetary constraints.
Compensation
$120,000 - $150,000 USD
What we're all about
We're on a mission to advance the technology economy -- one driven by innovation, markets, and entrepreneurship. We believe a thriving technology economy powers a thriving society. By synthesizing, analyzing and visualizing millions of data points, we deliver a 360° view of the technology economy – powering the insights that buyers, sellers, investors, and advisors need.
As a CBIer, you can expect to leverage generative AI to drive creativity, efficiency, and strategic decision-making. Our culture is infused with the spirit of exploration and experimentation – and AI is a catalyst for new ideas and breakthrough solutions.
CB Insights Leadership Principles
At CB Insights, everyone is expected to be a leader. These leadership principles are like an operating system for our culture. Use the principles as a practical guide to making decisions.
We are what we repeatedly do. By living the principles outlined below, we will build an outstanding company and do insanely great work.
- Solve customer problems. It’s our highest calling. Designing a product? Start from the customer problem it solves. Updating our sales process? Flip it around, and simplify the customer buying process.
- Think BIG! Start small. Great changes start with a first step. Find it. Take it. Build a system around what works. This is the secret to bringing a vision to life.
- Go and see with your own eyes. Meet the customer, use the product, talk to the field. Great systems aren’t built from afar.
- Priorities: Choose one. Leaders give the gift of clarity. They find the most important thing and do it. Max power. Top speed.
- Danger zones:
- Bureaucracy. May the best ideas and execution win.
- Complexity. Leaders use frameworks and systems to simplify.
- No commitment. Leaders don’t compromise just to get along. Debate. Disagree. But once a decision is made, commit.
- Leaving what’s important unsaid or undone. No “circling back.”
- Data informs. Insight transforms. Pull the thread. Ask why. Leaders are curious. They use what they learn to create clarity.
- Insist on excellence. Leaders set high standards and overcome obstacles. They do the kind of work they’re excited to share with the world.
- Live off the land. Leaders creatively use resources already available to them – especially AI – to execute and automate their work.
- Good judgment. Leaders have it. Where it comes from: insight, listening, first-hand experience. How to apply it: carefully on big, hard to reverse decisions. Swiftly on limited, easy to reverse ones.
- Help others. Leaders know we’re building this together.
You’ll want to work here if
- You are excited about how AI is transforming tech
- You are hungry for feedback and the chance to grow
- Your instinct is to work smarter not harder
- You love developing as a SME with a POV
- You are motivated by challenges and big ideas
- You believe in radical personal accountability
You don’t want to work here if:
- You are a tech pessimist
- Radical Candor is not your style
- You like to build big processes
- You stay @ the 30,000 foot view instead of digging into the details
- You prefer to operate in your comfort zone
- You expect to be judged by outputs instead of outcomes
What we offer:
- Award-winning culture: recognized by Inc. and Built-in for leadership, career opportunity, and engagement
- Industry Insight: over 500k people follow our tech newsletter: sign up here
- Holistic compensation: cash, rich healthcare insurance benefits including PPO, HSA, and FSA options, multiple mental health resources, pet insurance, 401k match, annual education stipend, and generous paid time off.
About our pay practices
We believe in recognizing and rewarding excellence. Our commitment to fairness means that compensation decisions consider factors like qualification, location, internal equity, and market data.
Our compensation philosophy goes beyond base salary. To align with your dedication and success, we offer total compensation as innovative as the work we do - this includes variable cash potential, 401k matching, flexible healthcare options plus mental health resources, professional development and education stipends, great PTO, and more.
Equal Opportunity Employer: At CB Insights we know that innovation comes from collaboration, belonging, and diverse perspectives. We’re proud to be an equal opportunity employer - all applicants are considered for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Salary : $120,000 - $150,000
