What are the responsibilities and job description for the BDC Representative (Internet Sales) - Colonial Honda position at Carter Myers Automotive?
Location: CMA's Colonial Honda
BDC Representative Overview: We are looking for a motivated, high-energy individual to join our Business Development Center (BDC) team. This role is critical to driving dealership success by engaging with internet customers, building relationships, and setting quality showroom appointments.
This is not a sit-back role — we are looking for someone who is competitive, coachable, and thrives in a fast-paced environment.
About Carter Myers Automotive (CMA)
Carter Myers Automotive (CMA) is a family and employee-owned company proudly serving Virginia, West Virginia, North Carolina, and Maryland since 1924. Our dealerships represent many of the industry's most respected automotive brands, and our employee ownership culture reflects our belief that when associates have a stake in the business, everyone succeeds.
BDC Representative Responsibilities:
- Respond to internet leads quickly and professionally
- Communicate with customers via phone, text, email, and video
- Build rapport and create meaningful conversations
- Set and confirm showroom appointments
- Follow up consistently with active and past customers
- Work closely with sales managers and the sales team
- Track daily performance metrics and activity
What Success Looks Like:
- High energy and urgency every day
- Strong communication skills (phone text)
- Ability to build trust quickly with customers
- Consistent follow-up and persistence
- Positive attitude and team-first mindset
- Comfortable using video and creative communication
Qualifications
- At least one year of experience working in a customer-facing role
- Friendly, patient, and customer-focused mindset
- Excellent communication and interpersonal skills
- Willingness to learn and grow professionally
- Basic computer literacy
- Must have a valid driver’s license
Employment offers are contingent upon the successful completion of a drug screening and background check.
Compensation details: 55000-85000 Yearly Salary
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Salary : $55,000 - $85,000