Demo

Digital Content Administrator (Hybrid)

CareFirst BlueCross BlueShield
Baltimore, MD Full Time
POSTED ON 4/28/2026
AVAILABLE BEFORE 5/27/2026
Resp & Qualifications

PURPOSE:

This position assists with the management of web environment design, deployment, development and maintenance activities; perform testing and quality assurance of web sites and web applications. focuses on digital content development and management, look and feel, and the user experience; works closely with staff and management throughout the organization to ensure that project teams' web-based communications goals are clearly defined and met.

Essential Functions

  • Maintains web site currency by refreshing content and images, edits, approves and publishes web content with periodic audits. Develops detailed test plans, execute system test cases and provide feedback. Performs HTML or other type of coding when needed to support site needs.
  • Works with website developers and editorial content contributors to meet business needs and requirements, while also identifying new opportunities. Maintains and advances internet and intranet web content and integrated applications. Proven ability to copy edit and ensure writing is consistent with the corporate style guide, and in compliance with legal and branding regulations.
  • Performs other content maintenance tasks, including running link checkers, assist with the development of SOPs and training materials.

Supervisory Responsibility

Position does not have direct reports but is expected to assist in guiding and mentoring less experienced staff. May lead a team of matrixed resources.

Qualifications

Education Level: Bachelor's Degree OR in lieu of a Bachelor's degree, an additional 4 years of relevant work experience is required in addition to the required work experience.

Experience: 3 years' experience in web content management with progressively responsible web project management experience

Knowledge, Skills And Abilities (KSAs)

  • Ability to work independently to manage multiple projects while keeping content owners informed of the progress of their general web edits and aware of any potential problems.
  • Ability to think globally and understand how content edits on one area of any particular web property may impact other areas of and/or related websites.
  • Ability to communicate challenges in a non-technical manner to internal content/business owners is important.
  • Proficiency with web content management systems (TeamSite, SharePoint, etc.).
  • Proficiency with web usability methodology and standards.
  • Expertise with web development software and coding (i.e. Dreamweaver, Adobe Professional, HTML, CSS, etc.).
  • Experience with managing digital media, including web-based video, audio files.
  • Must be able to meet established deadlines and handle multiple customer service demands from internal and external customers, within set expectations for service excellence. Must be able to effectively communicate and provide positive customer service to every internal and external customer, including customers who may be demanding or otherwise challenging.

Salary Range: $58,536 - $116,259

Salary Range Disclaimer

The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the work is being performed. This compensation range is specific and considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate's work experience, education/training, internal peer equity, and market and business consideration. It is not typical for an individual to be hired at the top of the range, as compensation decisions depend on each case's facts and circumstances, including but not limited to experience, internal equity, and location. In addition to your compensation, CareFirst offers a comprehensive benefits package, various incentive programs/plans, and 401k contribution programs/plans (all benefits/incentives are subject to eligibility requirements).

Equal Employment Opportunity

CareFirst BlueCross BlueShield is an Equal Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

Federal Disc/Physical Demand

Note: The incumbent is required to immediately disclose any debarment, exclusion, or other event that makes him/her ineligible to perform work directly or indirectly on Federal health care programs.

Physical Demands

The associate is primarily seated while performing the duties of the position. Occasional walking or standing is required. The hands are regularly used to write, type, key and handle or feel small controls and objects. The associate must frequently talk and hear. Weights up to 25 pounds are occasionally lifted.

Sponsorship in US

Must be eligible to work in the U.S. without Sponsorship

Salary : $58,536 - $116,259

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