What are the responsibilities and job description for the Public Relations Coordinator position at Capital Factory?
Austin, Texas, United States
Marketing Team, reporting to Marketing Manager
Full-time, in-office
You are a storyteller who gives the world a real-time window into the magic happening at Capital Factory every day, as world-changers collide with world-leaders in the Center of Gravity for Entrepreneurs. Spending your time on LinkedIn, X, TikTok, and Instagram you have developed a deep understanding of how their underlying algorithms work. You already know how to use DIY tools to make professional looking graphics and videos and bring your own tools, strategies, and trusted partners to the table. And you can make people laugh, too!
What You Will Do...
About you...
Capital Factory is the center of gravity for entrepreneurs in Texas, the number one startup state in the U.S. Hundreds of thousands of entrepreneurs, programmers, and designers gather day and night, in-person and online for meetups, classes, and coworking. With boots on the ground in Austin, Dallas, Houston and San Antonio, we meet the best entrepreneurs in Texas and introduce them to their first investors, employees, mentors, and customers. According to Pitchbook, Capital Factory has been the most active investor in Texas since 2010.
Marketing Team, reporting to Marketing Manager
Full-time, in-office
You are a storyteller who gives the world a real-time window into the magic happening at Capital Factory every day, as world-changers collide with world-leaders in the Center of Gravity for Entrepreneurs. Spending your time on LinkedIn, X, TikTok, and Instagram you have developed a deep understanding of how their underlying algorithms work. You already know how to use DIY tools to make professional looking graphics and videos and bring your own tools, strategies, and trusted partners to the table. And you can make people laugh, too!
What You Will Do...
- Tell the stories of the startups at Capital Factory - how they started, how they raised funding, how they got acquired
- Write press releases to media outlets
- Create and manage social media content, take photos and videos, edit photos and video
- Develop personal relationships with local reporters and influencers in Texas
- Attend pitch competitions, government roundtables, and SXSW to capture and share behind-the-scenes stories."
- Manage the CEO's social media presence on X, LinkedIn, Instagram, and more
- Execute on social media deliverables for event sponsors and partners
- Work with other teams at Capital Factory to insure consistency across all social media
- Manage 3rd party video production teams
- High profile founders, investors, and influencers in venture capital reply and repost our messages every day
- You publish a multi-channel case study about one of our startups or events each week
- You place a local news article about one of our startups every week
- We are always included in significant media hits about venture capital in Texas
- Our social media accounts increase in the number of followers and reach
About you...
- LinkedIn > Instagram
- You have managed a social media account with more than 10,000 followers
- You are proficient with marketing tools including Hubspot, Wordpress, Canva, Asana, and Google Suite (Drive, Sheets, Slides)
- You are outgoing and can talk to just about anyone
- You are organized and plan ahead, but you don't get stressed out when things change at the last minute... because they will. You roll with it
- You check your email in the evenings and are available to work during evening events and over the weekends when there is a tight deadline. You do what it takes to get the job done
- You have your own reliable laptop computer & smartphone that you are comfortable using for work
- You plan to stay in Austin, Texas for at least two years
- We have a passion for startups and technology.
- We are transparent and we over-communicate
- We have excellent written and verbal communication skills
- We communicate when we are not able to meet a deadline and suggest a solution
- We are professional and presentable and greet everyone cheerfully. We're ready to deal with an immature student, a pushy salesperson, top VC's, a fortune 500 CEO, and even the President of the United States
- We are excited to work in downtown Austin and have reliable transportation
- We have a quiet place where we can work remotely with fast internet.
- We are security aware. We have a passcode on our computers and phones and use a password manager
- We are able to efficiently use the Google suite of productivity tools (Gmail, Drive, Docs, Sheets, Slides)
- We are available to work during SXSW (usually Spring Break), DREAMCON (one week long staff summits twice a year), and Austin Tech Week
- We get to Inbox Zero every day
- $70,000 starting annual salary
- 4 weeks paid time off (one week is between Christmas and New Year's)
- Personal health, vision and dental insurance paid 100% by Capital Factory
- Additional benefits such as 401k program (50% company matching), life insurance, short & long term disability and and employee assistance program
- Parental leave including 10 weeks paid leave for birthing parents and 4 weeks paid leave for non-birthing parents
- $1,000 personal innovation budget on your first year anniversary and then an additional $500 each anniversary thereafter
- Coworking membership at Capital Factory with garage parking space, metro pass, or rideshare credits and access to the onsite gym
- A priceless network
Capital Factory is the center of gravity for entrepreneurs in Texas, the number one startup state in the U.S. Hundreds of thousands of entrepreneurs, programmers, and designers gather day and night, in-person and online for meetups, classes, and coworking. With boots on the ground in Austin, Dallas, Houston and San Antonio, we meet the best entrepreneurs in Texas and introduce them to their first investors, employees, mentors, and customers. According to Pitchbook, Capital Factory has been the most active investor in Texas since 2010.
Salary : $70,000