What are the responsibilities and job description for the Data Analyst - Growth Analyst position at Burtch Works?
Job Title: Data Analyst – Growth Marketing
Location: Remote
About The Company
We are your technology partner for digital modernization, emerging innovation, and purpose-built AI products and frameworks. Over the last 20 years we have partnered with enterprise organizations at the forefront of their industries who strive to change how the world does business and how society is served. Through solutions that demand both deep expertise and advanced AI capabilities, we help organizations leap ahead with automatic, fast, safe, and scalable solutions that have never been possible before.
Scope of Work
Responsibilities
This role will focus on building a customer intelligence and analytics layer to support acquisition and lifecycle marketing efforts. Key responsibilities include:
Candidates should have hands-on experience with most of the following:
Location: Remote
About The Company
We are your technology partner for digital modernization, emerging innovation, and purpose-built AI products and frameworks. Over the last 20 years we have partnered with enterprise organizations at the forefront of their industries who strive to change how the world does business and how society is served. Through solutions that demand both deep expertise and advanced AI capabilities, we help organizations leap ahead with automatic, fast, safe, and scalable solutions that have never been possible before.
Scope of Work
Responsibilities
This role will focus on building a customer intelligence and analytics layer to support acquisition and lifecycle marketing efforts. Key responsibilities include:
- Developing predictive models (propensity to convert, retain, upgrade)
- Designing and operationalizing donor audience segmentation frameworks
- Analyzing behavioral and cohort data to identify drivers of long-term donor value
- Building Reverse ETL pipelines to push model outputs from Snowflake into CRM and lifecycle platforms
- Creating activation-ready datasets for CRM, lifecycle marketing, and paid media
- Integrating external data sources (e.g., paid media performance data) to enhance targeting and modeling
Candidates should have hands-on experience with most of the following:
- Segment (CDP and event tracking)
- Snowflake (data warehouse and modeling)
- HubSpot (CRM)
- Iterable (lifecycle marketing)
- GA4 (behavioral analytics)
- Paid media platforms (Meta, Google, etc.)
- Strong background in predictive modeling within a marketing or growth context
- Experience working with modern data stacks and event-based architectures
- Familiarity with lifecycle marketing and audience activation workflows
- Ability to translate complex analysis into clear, actionable insights
- Comfortable working in fast-paced, ambiguous environments