Area Sales Manager

Brunswick Bowling Products is the global leader in bowling and entertainment solutions, designing and manufacturing industry-leading lanes, pinsetters, scoring systems, and center equipment used in bowling centers, family entertainment centers, and hospitality venues worldwide.

At Brunswick, we don't just sell equipment; we build venues where memories are made. We are looking for a dynamic Area Sales Manager to lead our modernization charge across the United States. There will be a major emphasis on establishing relationships with customers and ensuring they receive the best service throughout their partnership with BBP.

If you thrive in complex, relationship-driven sales and are energized by helping customers improve their operations and guest experience, Brunswick offers a unique opportunity to make a lasting impact.

Come be the face of modernization selling our capital equipment to bowling center proprietors in a designated geographic territory within the United States: Florida, Georgia, South Carolina, and Alabama 

% of Time Spent

Primary Duties & Responsibilities

50%

Sell Brunswick Capital Equipment products and small goods products to bowling center proprietors in assigned territory to achieve sales budget.

20%

Become a master of your market to help develop winning account plans that pair the perfect products with customer needs. This includes forecasting projects, maintaining an organized sales pipeline, and providing management information on competition, industry conditions, and sales activity.

20%

Establish great relationships with customers, ensuring they receive top notch customer service and seamless project execution.

10%

Manage expense budget while handling essential sales admin duties to keep operations running smoothly.

Experience

• 0-5 years of B2B or capital equipment sales experience, ideally within entertainment, hospitality, or related industries.
• Willingness to travel regularly within your assign territory, up to 50% travel depending on territory planning needs.
• Strong presentation and communication skills. Written and verbal.
• Prospecting and cold calling experience, both in person and remote.
• Proficiency with CRM systems, PowerPoint, Excel, and video conferencing platforms.
• Knowledge of solution and value based selling techniques

Education Level

Bachelor’s degree in business or marketing or equivalent large account sales experience