What are the responsibilities and job description for the Marketing Coordinator position at Brody Brothers Pest Control?
Marketing Coordinator – B2C Digital & Local Marketing
Owings Mills, MD | Full-Time | 100% On-Site
Pay: $47,800 – $54,000/year ($23–26/hour)
Most marketers never get to see exactly which campaign made the phone ring. Here, you will.
Brody Brothers has been protecting Maryland homes since 1984, and we're growing steadily into new neighborhoods every year. We're creating our first dedicated marketing role, and you'll work side by side with our President: learning what works, why it works, and how to make it work even better. You'll have the owner's ear, real budgets, and results you can actually measure.
This is true business-to-consumer marketing. Our customers are homeowners making real decisions about their homes and families. Every ad, postcard, review, and search result is a chance to earn their trust. If you love B2C marketing, where a great message leads straight to a phone call, a booked service, and a customer for life, this is your kind of work.
What You'll Do
- Run multichannel marketing campaigns that reach homeowners where they are: Google Ads, PPC, local SEO, direct mail, email marketing, and social media marketing
- Drive lead generation and customer acquisition in a home services market
- Manage our Google Business Profile, website content, and online reputation management
- Create content marketing and graphics with Canva and AI tools, keeping our brand consistent everywhere
- Coordinate with marketing vendors and agencies to keep projects on time and on target
- Track marketing analytics in GA4 and Excel, measure ROI and conversion rates, and bring ideas to the table
- Support customer retention and referral campaigns, plus territory growth into new ZIP codes
You're a Fit If You
- Have a Bachelor's in Marketing, Communications, or Business
- Have 2 years of hands-on digital marketing experience, ideally in B2C, consumer, or local service marketing
- Think like a business owner. Leads, revenue, and ROI excite you more than likes!
- Stay organized when five projects land on your desk at once
- Want to learn from someone who's already great at this, and soak it all up!
- Use AI tools like they're second nature
Why You'll Like It Here
No layers, no bureaucracy, no waiting six months to see if your idea mattered. You'll work directly with the owner, see your work show up in real neighborhoods, and grow your skills fast. As you grow, this role grows with you.
Benefits: 3 options for medical insurance through BlueCross Blue Shield with generous employer contribution, 401(k) with up to 4% match, Dental / Vision / Short Term Disability / Life Insurance - all 100% covered by employer.
- Brody Brothers Pest Control is an Equal Opportunity Employer.
Salary : $47,800 - $54,000