Senior Director, Marketing

BRIDGE is currently seeking a Senior Director of Marketing who will be responsible for leading our marketing strategy and execution. The ideal candidate will be be a visionary leader with a deep understanding of our business, scaling B2B marketing organizations, and driving pipeline generation all while elevating our brand awareness, and enabling sales success in a fast-paced, high-growth technology environment.

Overall responsibilities: 

• Develop and execute a comprehensive, integrated marketing strategy that aligns with aggressive business goals (revenue, market share, brand equity)
• Own the brand narrative, positioning and core value proposition, clearly articulating what makes the company different and why we win
• Ensure compelling and consistent messaging all customer segments and channels (brands, agencies, and local media companies)
• Lead, mentor, and grow a high-performing marketing team encompassing product marketing, demand generation, content, communications (PR/AR), and creative services
• Foster a data-driven, accountable, and innovative culture within the marketing organization
• Elevate the company's brand recognition and perceived leadership within the industry
• Oversee internal and external communications
  

Desired skills, education, and experience:

• 10 years of progressive experience in marketing, with at least 3 years in a senior leadership role (Director or VP) within the AdTech or MarTech sector
• Demonstrable success in driving B2B revenue and scaling a global demand generation engine
• Strong understanding of modern marketing metrics (LTV, CAC, MQL/SQL conversion rates, pipeline velocity)
• Exceptional leadership, communication, and interpersonal skills; able to influence and collaborate effectively across all levels of the organization
• Bachelor's degree in Marketing, Business, or a related field; MBA is a plus
  

The salary range for this position is $160,000 - $175,000.