What are the responsibilities and job description for the Business Development Representative position at Bradford Health Services?
About Company
We’re officially a Great Place To Work®! We’ve always believed that supporting our team is just as important as supporting our patients. Now, we’re proud to share that we’ve earned Great Place To Work® Certification - based entirely on feedback from our own employees.
Read more here: https://ow.ly/YQ1C50WuRH1
This certification reflects the culture we’ve worked hard to build - one rooted in trust, inclusion, and purpose-driven leadership.
At Bradford Health Services, we are committed to providing exceptional care to our patients while fostering a supportive and rewarding workplace for our employees. We believe that taking care of our team allows them to take better care of others, which is why we offer a comprehensive benefits package designed to support their well-being.
Our Benefits Include
About The Role
The Business Development Representative (BDR) plays a critical role in driving the growth and expansion of our company within the United States market. This position focuses on identifying and qualifying new business opportunities by engaging with potential clients and nurturing leads through the sales pipeline. The BDR will collaborate closely with the sales and marketing teams to develop strategies that increase market penetration and revenue generation. Success in this role requires a proactive approach to outreach, excellent communication skills, and the ability to understand client needs to effectively position our products or services. Ultimately, the BDR contributes to building long-term relationships that support sustainable business growth and brand reputation.
Minimum Qualifications
The required skills enable the Business Development Representative to effectively identify and engage potential clients through clear and persuasive communication, both written and verbal. Proficiency with CRM tools is essential for managing leads, tracking interactions, and maintaining an organized sales pipeline. Strong research and analytical skills help the BDR understand market trends and client needs, allowing for tailored outreach strategies. Preferred skills such as industry-specific knowledge and familiarity with advanced sales methodologies enhance the ability to position solutions competitively and close deals efficiently. Together, these skills support daily activities that drive lead generation, relationship building, and ultimately contribute to the company’s revenue growth.
We’re officially a Great Place To Work®! We’ve always believed that supporting our team is just as important as supporting our patients. Now, we’re proud to share that we’ve earned Great Place To Work® Certification - based entirely on feedback from our own employees.
Read more here: https://ow.ly/YQ1C50WuRH1
This certification reflects the culture we’ve worked hard to build - one rooted in trust, inclusion, and purpose-driven leadership.
At Bradford Health Services, we are committed to providing exceptional care to our patients while fostering a supportive and rewarding workplace for our employees. We believe that taking care of our team allows them to take better care of others, which is why we offer a comprehensive benefits package designed to support their well-being.
Our Benefits Include
- Medical Coverage – Three new BCBSAL medical plans with better rates, improved co-pays, and enhanced prescription benefits.
- Expanded Coverage – Options for domestic partners and a wider network of in-network providers.
- Mental Health Support – Improved access to services and a new Employee Assistance Program (EAP) featuring digital wellness tools like Cognitive Behavioral Therapy (CBT) modules and wellness coaching.
- Voluntary Coverages – Pet insurance, home and auto insurance, family legal services, and more.
- Student Loan Repayment – Available for nurses and therapists.
- Retirement Benefits – 401(k) plan through Voya to help employees plan for the future.
- Generous PTO – A robust paid time off policy to support work-life balance.
- Voluntary Benefits for Part-Time Employees – Dental, vision, life, accident insurance, and telehealth options for those working 20 hours or more per week.
About The Role
The Business Development Representative (BDR) plays a critical role in driving the growth and expansion of our company within the United States market. This position focuses on identifying and qualifying new business opportunities by engaging with potential clients and nurturing leads through the sales pipeline. The BDR will collaborate closely with the sales and marketing teams to develop strategies that increase market penetration and revenue generation. Success in this role requires a proactive approach to outreach, excellent communication skills, and the ability to understand client needs to effectively position our products or services. Ultimately, the BDR contributes to building long-term relationships that support sustainable business growth and brand reputation.
Minimum Qualifications
- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- Proven experience in a sales or business development role, preferably in a B2B environment.
- Strong verbal and written communication skills.
- Familiarity with CRM tools such as Salesforce or HubSpot.
- Ability to work independently and manage multiple priorities effectively.
- Experience in the technology or software industry.
- Demonstrated success in meeting or exceeding sales targets.
- Knowledge of sales methodologies such as SPIN or Challenger Sales.
- Additional language skills beyond English.
- Certification in sales or business development training programs.
- Conduct outbound prospecting through cold calls, emails, and social media to generate qualified leads.
- Research and identify potential clients and market segments to target for business growth.
- Engage with prospects to understand their business challenges and present tailored solutions.
- Schedule and coordinate meetings or product demonstrations for the sales team.
- Maintain accurate records of interactions and pipeline status using CRM software.
- Collaborate with marketing to align messaging and campaigns with target audiences.
- Continuously update knowledge of industry trends, competitors, and company offerings.
The required skills enable the Business Development Representative to effectively identify and engage potential clients through clear and persuasive communication, both written and verbal. Proficiency with CRM tools is essential for managing leads, tracking interactions, and maintaining an organized sales pipeline. Strong research and analytical skills help the BDR understand market trends and client needs, allowing for tailored outreach strategies. Preferred skills such as industry-specific knowledge and familiarity with advanced sales methodologies enhance the ability to position solutions competitively and close deals efficiently. Together, these skills support daily activities that drive lead generation, relationship building, and ultimately contribute to the company’s revenue growth.