What are the responsibilities and job description for the Membership Marketing Manager position at BOMA Greater Dallas?
BOMA Greater Dallas is seeking a Membership Marketing & Communications Manager to support the programs of the association, the foundation, and the political action committee. Reporting directly to the executive director, the person in this position is responsible for:
- Working with committees and staff in managing all aspects of the association’s membership program.
- Managing marketing, communications, public relations and social media activities.
Essential Duties and Responsibilities:
The duties and responsibilities of this position include but are not limited to, the following:
- Ensuring the Association's Member value is regularly reviewed and delivered.
- Actively promoting the Association to prospective members and sponsors, which includes maintaining an updated member prospect pipeline.
- Managing the Association membership database and BOMA International Membership database to ensure all member data is clean and reports are delivered in a timely manner.
- Leading the production of all member communication, including two weekly electronic newsletters and stand-alone messages.
- Overseeing and updating the Association social media account(s)
- Repositioning and managing the Association website, making recommendations for the design and content.
- Working with the events & education manager in Leading the planning and organization of newly developed programs and events designed to increase outreach to new categories of membership.
- Directing all public relations activities.
- Managing organizational brand to ensure all materials support the brand of the BOMA network.
- Staff Liaison to assigned Committees to manage their success in achieving the Association's Strategic Plan.
- Regular regional travel will be required in accordance with the Association's activity schedule.
- Occasional overnight trips outside of the region may also be necessary.
Other Duties
- Assist with registration and set-up on-site at events.
- Respond in a timely manner to emails, online requests, and telephone calls.
- Other duties assigned to contribute to the office and the Association's effectiveness, efficiency, and growth.
Qualifications for this position include:
- Experience with professional associations or trade organizations. Marketing and membership experience preferred.
- Proficient computer skills, including experience with Association Management Systems (AMS), with preference to GrowthZone; Microsoft programs (Word, Excel, Outlook, Teams); Canva, Adobe preferred; strong communication skills.
- Proficient reading, writing, and grammar skills;
- Exceptional interpersonal relations and communication skills;
- Ability to stand, stoop, bend, climb, and lift items weighing up to fifty (50) pounds, and a valid driver's license.
- Well organized, able to multitask, has excellent communication skills, likes to have fun, and is available to work occasional early mornings and late evenings
- Upbeat and positive disposition, with the ability to work well with a diverse group of staff, volunteers, and leaders.
- Bachelor's degree preferred; minimum of an associate degree required with five years’ experience.