Commercial Director - Workwear & Performance Bracing

About BOA

BOA® Technology builds the scientifically proven and patented BOA® Fit System. BOA partners with market-leading brands to make the best gear even better. Each unique configuration is engineered with performance fit at the center to create a precise fit and better connection between an athlete and their equipment — improving performance.

BOA® Technology Inc. is headquartered in Denver, Colorado with offices in Austria, Hong Kong, Greater China, South Korea, and Japan. For more information, visit BOAFIT.COM

Application Deadline

Applications will be accepted through 5/4/26, after which we will begin candidate review. If the deadline is extended, we will update this posting.

Overview Of Role

Reporting to the VP General Manager Americas, this role will be a key leader within BOA’s global Commercial team. The Commercial team builds strategic partnerships with brand partners to grow BOA’s market share (models/volume) and brand positioning across key Brand Partners and segments. This role will assist in the creation of our organizational strategic plan and direct the execution of our 2-year Operating Plan within assigned industry responsibilities within BOA’s Americas business. Time may be split between leading a team of regional Account Managers, planning, and directly managing key Brand Partner accounts assigned to this role within the region’s industries of responsibility.

Core Responsibilities

• Reflect and role model BOA’s vision, values and Leadership Model and demonstrate passion for our mission across the Commercial team and rest of the organization
• Inspire, empower and develop a team of Account Managers on all aspects of building BOA’s business (relationship development, solution development, planning, building the BOA brand) and cross-functional stakeholders across the organization
• Set and review performance/development goals for all direct reports, discuss feedback regularly throughout the year, and formally summarize during performance reviews
• Provide key contributions to the development of both the organizational and Commercial annual strategic plans within the scope of their respective geography and Industry responsibilities.
• Directly incorporate our Strategic Plan into our short-mid- and long-term Commercial Operating plan, in addition to quarterly presentations to deliver updates/insights that reliably inform organizational needs manage our business.
• Lead across the organization to align key executional outcomes across cross-functional regional peers (Commercial/Marketing/Partner Product Innovation and Design) and Regional VP.
• Build the strategic key Brand Partners (BPs) partnership plans to achieve BOA’s 2YR and 5YR revenue/model adoption plan, aligned to our Industry strategies
• Develop relationships with strategic BP contacts across product/marketing/operations from C-Suite down
• Direct complex BP relationships and internal stakeholders to align BPs to BOA’s Commercial and Brand Guidelines focusing on positioning, representation and messaging
• Lead and mentor the Account Management team on the BOA sell-in process and through creation and delivery of professional presentations
• Develop a shared BP strategic line plan and product vision with the Partner Product Innovation and Design (PPID) team to apply solutions to brand partner products that transform fit and performance
• Effectively prioritize PPID resources, aligning Brand Partner development calendars with proposed segment plan and supporting BOA’s development process from end to end
• Accountable to the expression of the BOA brand within all BP’s, align resource allocations and support with Regional GM VP and regional marketing teams
• Manage team execution of our CRM platform (we use Microsoft XRM), completing required reporting, and presenting business insights to internal audiences
  
  

Required Qualifications

• 7 years of account management, sales or product marketing experience
• Exposure to and experience working with product development teams in assigned segments
• Demonstrated leadership skills and experience leading a team
• Authentic interest and passion in one or more of assigned segments
• The ability to collaborate and build relationships with diverse groups of people across the globe
• Comfort and experience providing public presentations
• Ability/flexibility to travel domestically up to 25% (via air and ground), and internationally one time per year
  
  

Desired Qualifications

• Retail buying/managing experience in assigned segments
  
  

Overview Of Compensation And Benefits

• Budgeted salary range: $115,000 - $160,000
• We will determine salary based on skills and experience in relation to the function of the role, as well as equity to any other employees with similar experience in the same or similar role
• This role is also eligible for a 20% annual bonus
• Comprehensive healthcare plans including Medical, Dental and Vision
• All plans include subsidization from BOA, with one option 100% subsidized by BOA
• BOA also funds HSA accounts for enrolled employees
• 3 weeks PTO to start, paid family leave, sick leave, and volunteer time off
• Matching 401K retirement plan
• Annual cash benefits for fitness, wellness, and BOA products
• Eligibility for stock options within 6 months of employment
• Scholarship opportunities for further education
• Flexible working schedule that includes both days at home and days in the office when needed
• Learning and development opportunities
• Discounts on many outdoor gear brands
• Dog-friendly office
  

Flexibility at BOA

• BOA is committed to the health and well-being of our employees, and to upholding our values which include caring for each other and for our community
• At BOA we support both flexibility and connectivity
• For the majority of the Denver team, a hybrid approach is taken with the option to use a mix of remote work, and in-office connection days on Tuesdays and Thursdays. Connection Days are where we’re all encouraged to go into the office and reconnect, even if you do not need to access specific equipment or product to do your job. Staying connected is really important, both for your mental health and to continue fostering our amazing BOA community
• Some roles will require 4-5 days/week in the office if access is needed to product, equipment, specialized technology etc. We will review any job-specific requirements during the interview process
  

Physical Considerations for Role

Role

We welcome any requests for reasonable accommodations. The information below is meant to provide a general overview of physical considerations, and if you believe you may need an accommodation, please provide more information in your application comments, or contact BOA People & Culture. The following considerations apply to this role:

☒ Regularly works in an office-based environment that is mostly comprised of sitting, and use of standard office equipment

EEO Statement

Caring for each other and the community are part of our core values. We are dedicated to creating more access and opportunity within the outdoor and professional industries. We are proud to be an equal employment opportunity workplace that focuses on inclusion and creates employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. If you think you meet most of the qualifications listed for the role you are interested in, we actively encourage you to apply.