What are the responsibilities and job description for the Social Media Content Creator position at Blues Hog Barbecue?
About Us
Blues Hog LLC is a nationally recognized brand in the BBQ and food industry, known for award-winning products and a strong presence in competitions, events, and retail. Along with our sister company, we are passionate about authentic storytelling, creative content, and growing our brands through engaging social media.
Job Overview
We are seeking a full-time Social Media Content Creator with a strong focus on short-form video and visual storytelling. This role will create and manage content for Blues Hog LLC and sister-company Marble Ridge Farms while working closely with the company owner to document brand growth, achievements, events, and day-to-day moments.
The ideal candidate is creative, organized, comfortable traveling, and confident capturing content in fast-paced, real-world environments.
Key Responsibilities
- Create, film, and edit short-form video content for Instagram, TikTok, Facebook, and YouTube Shorts
- Design engaging social graphics, posts, and stories using Canva
- Work directly with the owner to document achievements, appearances, competitions, and behind-the-scenes moments
- Travel to events, competitions, and brand activations to capture real-time content
- Follow and support the owner at select events to ensure consistent content coverage
- Plan and execute content calendars for both companies
- Write captions, post copy, and hashtags aligned with each brand’s voice
- Monitor engagement, comments, and messages and respond as needed
- Track content performance and adjust strategy based on analytics and trends
- Stay current on social media trends, especially short-form video
Required Qualifications
- Proven experience creating social media content (professional or personal brand)
- Strong emphasis on short-form video creation and editing
- Proficiency with Canva
- Solid understanding of Instagram, TikTok, Facebook, and YouTube platforms
- Comfortable working closely with leadership and capturing content on the go
- Willingness and ability to travel for events
- Strong creativity, organization, and communication skills